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BY  Barsha Jul 17, 2025

Starting out in travel? Yeah, it’s a bit wild out there. Travel blogs, vloggers, Instagram feeds… feels like everyone’s already doing it, right? So, how do you even begin to stand out? The truth is, your brand matters. A lot. Like, way more than you think. It’s not just a logo or a color scheme—it’s the feeling people get when they land on your page.  The little things they remember when they’re scrolling late at night. But how to build a travel brand? What are the things you should focus on when building the website? And don’t freak out—you don’t need to be some design wizard to make this work. Seriously. You can just hop on and create logos with Adobe Express, mess around with ideas, and boom… you’ve got something that actually looks good. No graphic design degree required. How to Build a Travel Brand: Why Branding Matters in the Travel Industry Let’s not sugarcoat it—travel’s massive right now. Stats say global tourism might hit $9.5 trillion this year. Yeah, trillion with a T. Which sounds great, sure, but it also means… loads of people are doing what you’re trying to do. And people don’t wait around. If someone stumbles across your Instagram or blog, you’ve got, what, maybe three seconds? They’re gonna decide right then if you’re worth their time. That’s where branding jumps in. A strong logo, some color choices that actually feel like you, a tone that doesn’t sound like every other account… it all adds up. It makes you stick. Makes folks trust you. Maybe even follow you. 1. Visual Consistency Builds Recognition You know that moment when you see a post and immediately know who made it—without even looking at the name? That’s branding done right. It’s not magic. It’s just being consistent. Same colors, same kind of vibe, font choices that don’t change every week… it tells people, “Hey, this is me. You know me.” Quick ideas to help that happen: Pick 2 or 3 colors. Use ’em everywhere. Choose one or two fonts. No more. Drop your logo on stuff. Doesn’t have to scream, just be there. Your tone? Stick with it. Are you chill? Fancy? Rough-around-the-edges? Own it. You’re not aiming for perfect—you’re aiming for recognizable. 2. Your Logo: The Stamp on Your Travel Passport How to build a travel brand without a logo? Think of your logo like this: it’s your stamp. Your mark. The thing people see and go, “Oh yeah, that’s them.” Does it have to be mind-blowing? Nope. Just needs to feel like you. Whether you’re into high-end hotels or hiking in sandals, that logo should match your energy. And hey, don’t stress trying to get it perfect. Play around. With create logos with Adobe Express, you can test stuff fast. Try a font, swap an icon, change a color—repeat until it clicks. It’ll come together, trust me. 3. Figure Out Your Brand Voice When you communicate with others, your personality and attitude need to shine through. This should also apply to your business activities. Every message you write, whether it is online or offline, should reflect the mission and characteristics of your travel company.  A clear brand voice needs to be in line with itself in the market and work well with the target audience. However, ensure that this voice is the same everywhere. You can’t be sassy when you are posting something on social media, and then be helpful in your blogs. This will confuse the audience and will not reflect a clear picture of the company. However, you can interchange the tone of voice to reflect your mood. The motive is to have an emotional impact on the audience in the context of the message.  4. Give The Travel Brand A Makeover Think of the tone and mission of the brand and then put together something entirely new that will reflect your idea.  Make a remarkable logo, use a unique font for the content, and make the brand shine and leave an impression when they visit the site for the first time.  Visual elements contribute to your brand recognition. For instance, when people hear Google, their striking colors pop into their minds. So, what are the elements that you need to focus on when you are redesigning the brand? Logo Typography Image Colour palette 5. Build Consistency This is the place where everything comes together. The website is the face of the brand, and not just a digital storefront. Online visitors will look for information on your website about your previous tours and what you are willing to offer them. They will want to see a clear picture of how you conduct business. This is why it is important that you maintain consistency throughout the brand. Everyone should look like a copy of one another. The voice, look, and feel should be the same. Here are some of the things that you need to focus on: Create an amazing about us page and put all the necessary information about your brand there. When you have an idea about your target audience, figure out what they are looking for, and try to answer their queries and use relevant keywords. Make sure you do not divert from your brand voice. The content you write and the posts you make should give a similar feel. This will strengthen the brand. When you have built a brand identity, you need to focus on the booking page as well. People should not have to leave the website when they want to book a trip.  Plan Your Website Like You Plan A Trip Travel’s about movement, right? Moments. Snapshots. But your brand—that’s the thing that sticks. The anchor in the chaos. Now that you have an idea about how to build a travel brand, you can focus on other areas that are important.  If you care even a little about growing an audience, building trust, or just looking like you didn’t slap your feed together last night… take a little time to shape your look. A real logo. A clear voice. It makes a difference. And once it’s done? You’ve got a home base. A vibe. A brand that people remember even after they close the tab. So yeah—go make it happen. Not next week. Now.

BY  Abdul Aziz Feb 13, 2024

The majority of people from the Pacific Northwest will tell you that the outside world simply does not understand them. Many outsiders have the impression that Washington is a rainy city that lives off lattes, complete with techies and tree huggers. Yes, it has all of that, but the state's vast, unmatched wilderness, difficult to find anywhere else, is what really defines it. To really understand Washington national parks, you need to go beyond the Seattle city limits. Its famous national and state parks will make you speechless. Each presents an entirely distinct interpretation of the 18th largest state in the union. The three national parks in Washington are so large and varied that residents return year after year to explore more areas. Additionally, the more than 100 state parks are comparable, with lesser-known areas offering deserted campsites and uncrowded trails. In addition, there are deep fjords, moss-draped archipelagos for island hopping, snowy volcanic peaks, and canyons carved by Ice Age glaciers. There are also temperate rainforest trails, sea stacks off misty shores, and an abundance of waterfalls. To put it simply, you may want to consider a yearly park pass. National Parks In Washington Washington State National Parks are so much more than what they get credit for. Are you curious about what secrets Washington is hiding? We are listing the national parks in Washington state below. Make sure to put them on your to-do list. You will be surprised by the stuff you had left previously undiscovered in Washington. Moran State Park There are few places in the Pacific Northwest that compare to the delightfully remote Moran State Park. It is a haven for wild island getaways. Being the most populous island in the San Juan archipelago, Orcas Island has dense forests. It is a popular outdoor recreation destination for island hoppers. It offers multiple freshwater lakes for swimming and boating. The Washington State Ferries are the only way to get here; they connect to Seattle, San Juan, and other nearby launch points. If you're up for exercise, then consider hiking or biking up Mount Constitution, the highest point on the islands. Bring boots for the 38 miles of trails within the park. In order to see the interpretive center and enjoy the views, you can also drive up to the summit. Cape Disappointment State Park It's hard to estimate how many dad jokes went like, "Well, it's definitely not a disappointment," as they entered Cape Disappointment State Park. And it's not. The park, located in the southwestern region of Washington, boasts dramatic views of the Pacific Ocean and the powerful Columbia River. It also has moody beaches and windswept sea cliffs. You can tour decommissioned installations like Gun Battery Harvey Allen and the remnants of Fort Canby. It was once a strategically significant military site. The park's eight miles of trails lead to its two operational lighthouses, Cape Disappointment Lighthouse and North Head Lighthouse. They are arguably the most photographed sights in the area. Palouse Falls Palouse Falls was Washington's official state waterfall in 2014 after state legislators approved a bill from local students. The region is well-known for its abundance of waterfalls. The fall's special scenic location demonstrates why it was given that recognition. This 200-foot waterfall in the Palouse River Canyon cascades down basalt cliffs. It is one of the last remnants of the Ice Age floods. It should come as no surprise that this little state park is all about admiring the scenery. The park has three official vantage points. A short 0.1-mile ADA-accessible walk leads to one of the viewpoints. Dry Falls State Park The moss-covered forests west of the Cascade Range appear vastly different from the dry canyon-like settings of Sun Lakes–Dry Falls State Park. The park's striking cliffs are the result of the melting of the Ice Age. It created the bleak landscape of eastern Washington through ancient floods. It is a single stop on the multi-state National Geologic Trail: Ice Age Floods. The 3.5-mile precipice known as Dry Falls, which was formerly home to a massive waterfall, is the park's most striking feature. As the name suggests, the falls dried up long ago, but water is still a major attraction here. Boating, swimming, and water skiing are all popular in shimmering lakes. During the summer, the only thing breaking up the endless blue sky is the cliffs. Larrabee State Park Bellingham's hippies and college students frequently head toward Larrabee State Park when they want to go hiking. This is the first Washington State Park, established in 1915, and it protects a large portion of the Chuckanut Mountains' coastline. Moderate hikes to Clayton Beach's pebbled shores and Fragrance Lake, one of the park's many picturesque lakes, are popular routes. Mountain biking is another popular activity in the area, and Larrabee offers a variety of trails suitable for all skill levels. It includes steeper technical slopes that are best left to the pros. Of the many national parks in Washington, Larrabee will offer the most fun-filled experience. Lime Kiln Point State Park The San Juan archipelago is well-known for the year-round orca whale population that calls these chilly waters home. Visit Lime Kiln Point. The Washington State Parks's team likes to call it one of the world's top locations for whale watching, to witness them in action. And they’re not wrong. For views of the orcas and other whale species, which are most commonly spotted from May through September, climb the elegant 1919 lighthouse. This includes porpoises and pods of gray, humpback, and minke whales. Located on a rocky outcropping on San Juan Island's western shore, this small day-use park has a seasonal interpretive center that is usually open from late spring to summer. Deception Pass State Park This state park in Washington receives the highest number of visitors for two main reasons. The first is the range of outdoor activities it offers close to Seattle. It is a little over an hour’s drive if the traffic is not too heavy. The second is the 360-degree view that can be obtained from the two-span arched Deception Pass Bridge. It towers over the channel, which is a more romantic and compelling reason to visit. Deception Pass State Park encompasses two adjacent islands, Fidalgo and Whidbey. They are popular both for camping and day-use marine adventures. Three freshwater lakes and the surrounding saltwater are accessible from five boat launches. Visit this place to kayak around the coves of the islands, explore their rocky shorelines, and trek through the old-growth forests on a 38-mile network of trails. Beacon Rock State Park On the north bank of the largest river in the Pacific Northwest, Washington offers a more serene and visually appealing experience than Oregon. It is home to a majority of the Gorge's well-known as well as congested attractions. The overlooked Beacon Rock State Park offers expansive, slightly less crowded views of the national scenic area. Although Oregonians take great pride in their state, even they will admit that Beacon Rock is one of the best day hikes you can do. Within an hour's drive of the City of Roses. Enjoy expansive views of the gorge after ascending the basalt monolith via a mile of winding switchbacks and staircases. Locals cringe at this pun, but the views from the top are, well, gorgeous. If you are looking for national parks in Oregon and Washington, then this is your cue. Olympic Park If you can only spend time in one Washington park. Situated in the northwest, then choose Olympic Park. Corner of the state on the Olympic Peninsula, this vast wilderness has glacier-capped mountains, mossy rain forests, and tide pools. Rarely will any other of the national parks in Washington match up to the beauty of the Olympic. Except for Hawaii, the Olympic Peninsula gets more rainfall than all other location in the United States. It protrudes into the Pacific and is divided from the mainland by the Strait of Juan de Fuca and Puget Sound. This is the most glaciated US landscape outside of Alaska, with over 250 glaciers fed by the snowfall that occurs high in the 2,000-meter-plus Olympic mountains. The vast ice fields feed several significant rivers, which then meander towards the Pacific through temperate rainforests. Travelers can follow the Bogachiel River inland to the Hoh rainforest from its Pacific outlet at La Push to see the highlights. The following day, go in a northeastern direction and ascend to Hurricane Ridge, which offers a stunning vista of the Olympic mountain range. Those with extra time will want to soak in the Sol Duc hot springs and take a scenic stroll to Marymere Falls. Lake Crescent and Sol Duc offer lodging and the park is home to many campgrounds. Wrapping Up Yoking in the center of the Pacific Northwest, Washington State is famous for its breathtaking scenery and varied ecosystems. Locals and visitors alike have a variety of outdoor activities to choose from, ranging from a relaxing ferry ride to the iconic San Juan Islands to a strenuous hike to the Cascade Range peaks. If you have thoughts to share or questions to ask about national parks in Washington, please leave a comment below. We would love to hear from you! Read Also: 7 Fun Things To Do In The Great Smoky Mountains National Park Top 12 National Parks In Florida That You Must Visit Best 10 National Parks In New Mexico To Visit

BY  Sibashree Dec 17, 2024

For someone fed on Hollywood staples, a visit to Los Angeles can be the biggest calling. Visiting Universal Studios Hollywood or hiking to the Hollywood sign are some of the best things to do in LA for a movie buff. Further, Los Angeles has been a tourism hub since the late 1800s. With the foundation of the Merced Theatre and transportation systems, the city started attracting travelers. It is fascinating to see the city maintain the same craze in the age of socials. Today, you type #losangeles and will find 86.8 million posts popping up. So, I have been thinking of sharing a to-do list in the city for the longest time. On the web, there are even threads like once in a lifetime things to do in Los Angeles Reddit! 😮😮😮😮 So, we could not stay behind, and here goes the brief guide, mentioning the things you can explore for a lifetime experience.  At Tour and Travel, we wanted it to be different than the regular “12 once in a lifetime things to do in Los Angeles by a local” or “once in a lifetime things to do in Los Angeles 2025” guides.  We wanted to keep it all hearts as the Hollywood movies have taught us!  Things To Do In LA For Once In A Lifetime Experience | Make The Movie Buff In You Happy  Los Angeles is the “Entertainment Capital of the World.” It is the Mecca of movie lovers, with names like Al Pacino, Clint Eastwood, and Marilyn Monroe gracing the city and its corners.  In other words, “Hollywood” is the biggest draw for the visitors to this city. So, among the things to do in LA for a once-in-a-lifetime experience, I have included activities like hiking to the Hollywood sign or walking along the Hollywood Walk Of Fame.  1. Hike To The Hollywood Sign | Once In A Lifetime Things To Do In Los Angeles Are you up for a scenic hike? You can take a walk to the Hollywood sign. Throughout the hike, you will enjoy a breathtaking view of Los Angeles.   Further, once you reach the Hollywood sign, you can take the most beautiful photos of yourself or the surroundings.  Completing a hike to the Hollywood sign and taking some photographs, there is something preserved for posterity. You can share the memories with your future generations.  Hiking to the Hollywood Sign or Mount Hollywood through the Charlie Turner Trailhead is easy. You can cover a distance of 5.3 miles here within 2 hours and 30 minutes.  2. Visit The Universal Studios Hollywood Address: 100 Universal City Plaza, Universal City Contact No: +1 800-864-8377 Open Hours: 9 AM to 7 PM, Weekends: 8 AM to 10 PM For all the Potter Heads and Minion lovers, a visit to Universal Studios Hollywood will be an immersive experience. Here, you can enjoy thrilling g rides and explore the sets of many famous movies.  If you are about to visit Universal Studios Hollywood this winter, you must not miss the Holidays at Universal Studios Hollywood. The event has already started on 29th November 2024 and will continue till 6th January 2025. You can even be a part of the Ring in the New Year with EVE. It is the biggest New Year celebration in Hollywood.  Moreover, Universal Studios Hollywood has year-round attractions like “Jurassic World - The Ride,” “The Secret Life of Pets: Off the Leash, etc. So, a visit to Universal Studios Hollywood is one of the topmost once in a lifetime things to do in Los Angeles with kids. 3. Enjoy A Stroll Along The Hollywood Walk Of Fame A walk along Hollywood Boulevard is one of the best things to do in LA for once in a lifetime. You will find golden stars dedicated to your favorite star on the Hollywood Walk of Fame. Moreover, you will feel the glamor of Tinseltown. Despite names like Julia Roberts, Leonardo DiCaprio, Madonna, and Clint Eastwood refusing to have a star on the Hollywood Walk of Fame, it remains a landmark of intrigue and awe in Los Angeles.  4. Spend Some Time At Venice Beach You can visit Los Angeles and, for the most relaxing time, head to Venice Beach. However, if soaking in the Sun is not the only thing you want, you can try a rollerblade or bike ride along the beach. Further, you will find various street performers and unique shops on the beach. The vibrant atmosphere here makes it feature on our list of “once in a lifetime things to do Los Angeles.” Moreover, Venice Beach has a skatepark where the best skaters in the area show their skills amidst the cheering of the onlookers.  5. Visit The Griffith Observatory Address: 2800 E Observatory Road, Los Angeles Contact No: +1 213-473-0800 Hours Open: Tuesday - Friday (12-10 PM), Saturday and Sunday (10 AM to 10 PM), Monday - Closed Are you an observer of the sky? Are you passionate about celestial bodies? Exploring the Griffith Observatory is one of the best things to do in LA for a once-in-a-lifetime experience. Irrespective of your day of visit, you can be a part of the daily programs at the Samuel Oschin Planetarium. There will be live shows and live demonstrations of the Tesla Coil.  Moreover, there is a public telescope for you to look at the sky.  The Griffith Observatory in Griffith Park is located on the southern slope of Mount Hollywood. You can hike to the park or enjoy a bike ride to this famous California hotspot.  Furthermore, if you are traveling with family, you can take a drive or shared ride. Be an early bird if you want a spot for your car at Downhill. You can even keep your car at the paid parking near the observatory.  6. Take A Helicopter Tour Of The City https://www.instagram.com/p/BvsIGM9hQmj/ Do you want to explore a bird’s eye view of Los Angeles? You can take a helicopter tour of the city. While taking a helicopter tour, you can explore the famous coastlines and hotspots of California. Also, the cityscape looks amazing from the helicopter. A helicopter tour of Los Angeles will be around 1.5 hours, and it’s going to cost you something between $220-520 for each person.  7. Take A Tour Of The Huntington Library, Art Museum, and Botanical Gardens https://www.instagram.com/p/C5q5d_Ur2_-/?img_index=1 Address: 1151 Oxford Road, San Marino Phone Number: +1 626-405-2100 Hours Open: 10 AM to 5 PM (Closed on Tuesdays) The Huntington Library, Art Museum, and Botanical Gardens is the best amalgamation of all three elements mentioned in the name.  It is an excellent place for researchers as they can explore as many as 12 million exhibits here. Further, these exhibits span between the 11th to 21st centuries.  Further, the Art Museum bustles with 45000 works of art and has the best British, European, American and Asian work.  Along with sculptures, the Art Museum also has paintings, photographs, decorative arts, and prints.   Moreover, the Botanical Garden stretches over 130 acres, and it has more than 80000 living plants. Some of these are even endangered. So, if you are a nature lover or interested in plants, a visit to this Botanical Garden will be one of the once in a lifetime things to do in Los Angeles this weekend.  8. Drive At The Christmas Tree Lane https://www.instagram.com/p/C1vuavPuOuf/?hl=en If you are in Dallas in December or January, a drive at the Christmas Tree Lane is one of the most festive things you can do.  The festive lights go on at the Christmas Tree Lane from 7th December after an illumination ceremony. The lights remain put till New Year’s Eve. And guess what! A drive at the Christmas Tree Lane is one of the free once in a lifetime things to do in Los Angeles. Taking a drive through Christmas Tree Lane or Santa Rosa Ave feels great, with the cedars gracing the road lines.  Also read Why Include Whale Watching In Your LA Itinerary. Traveling On A Budget: Tips For Affordable Adventures. From Cocktails To Kickflips: Must-Try Activities In San Diego.