Porto was on my mind for the longest time. It is the home to the best Port Wine, the beautiful Douro River, and colorful buildings.
Also, Porto has a crucial role to play in Portugal getting voted as the “Best Destination in Europe” at the World Travel Awards 2025. Porto itself has bagged the honor of the “Best Urban Destination of Europe.”
When I reached Porto, I found it very walkable. It is not as hilly as Lisbon. So, strolling was breezy, and the tram rides! Those rides were the highlights of my trip to Porto last year. I even found many adorable cat graffiti on the walls of the many buildings in Porto.
I met many volunteers at a hostel near the Old Town, and with such opportunities, Porto is now more open to budget travelers and backpackers. I also got a chance to meet many digital nomads and freelancers, and the most happening expat community.
While strolling across the Old Town and enjoying the tram rides are the activities I loved the most, there are many other things to do in Porto. I will talk about them in this Tour and Travel Blog guide.
How To Reach And How To Get Around Porto?
Porto is well-connected to the rest of the world through the Francisco Sá Carneiro Airport (OPO) or Porto Airport. It is just 11 km away from the City Center.
Thanks to the well-established public transport system, you will easily get a tram, metro, bus, cable car, or funicular to reach the City Center from the airport.
I took a tram ride from the airport to the City Center, living my ultimate Porto dreams.
Also, as I had done my research correctly, I bought a Standard Andante Card.
It was easier for me because I didn’t need to buy tickets separately for the train and metro rides during my days in Porto.
You can buy an Andante Card from any Andante Shop at airports or subway hotels. Also, check if the hotel you are staying in sells an Andante Card.
The Andante Card is rechargeable, and you can check the balance and recharge it at any kiosk at metro stations. The card will cost you 0.60€, and based on your travel plan, you will have to recharge the card.
What Are The Top Things To Do In Porto?
Porto once again drew the limelight with its signature Port Wine. The celebration of the Port Wine Day on 10th September 2025 included a “free-guided tasting,” a show of the vintage wine labels, and a one-of-a-kind tour of the Douro and Port Wine Institute (IVDP) building.
Yes, exploring the port houses and tasting the sweeter and richer versions of regular wines are some of the most delightful things to do in Porto. However, from the iconic tram rides to getting the amazing views of the city from the River Cruise, the city offers you endless options for exploration.
1. A Boat Cruise In The River Douro
Taking a Rabelo boat ride on the River Douro is the best way to enjoy a slice of Portuguese history. These boats were earlier used for the transportation of port wines and people.
Today, these are cultural symbols of Porto, with the annual boat race during the Festa de São João do Porto or St. John’s Festival being a major attraction.
A rabelo ride exploring the major cultural sights visible from the river and the six iconic bridges cost me 20 Euros.
It was a slow-paced, relaxing, and enriching ride.
2. Enjoying A Ride In The Vintage Tram
The city I come from also has a story of tramlines and vintage trams, thanks to British Colonization. I am from Kolkata, the City of Joy, and Google says that the distance is 9,068 kms.
See how traveling brings two cities, thousands of miles apart, together.
The trams here usually run on two lines, and on special occasions, you will find trams running on three lines.
I took a ride on the Line 1 route, from the Ribeira neighbourhood to the Foz Area. The Foz Area has beautiful beaches, and here you will see the mouth of the Douro River.
I had to pay €8 for the round trip, and you can even book a one-way ticket at €6.
3. Exploring The Port Houses
Vila Nova de Gaia, connected to Porto through the Douro River, is home to the famous Port Wine. In fact, the strict rules of the 17th century said that for a wine to be qualified as Port Wine, it had to be matured and stored in the premises of Vila Nova de Gaia.
So, the Port Houses are concentrated. So, it is easier to explore most of them on foot. I was at Taylor’s a Port House celebrating a legacy of 333 years in Port Wine-Making. It is one of the Port Houses, still owned by a family.
The tour at Taylor’s was self-guided. So, I loved how I could appreciate each process of wine-making and tasting at my own pace.
Along with Taylor’s, you can also plan a wine-tasting tour at Cockburns, Ferreria, and Calem.
4. Visiting The Porto Cathedral, Se Do Porto
The Porto Cathedral, next to the remnants of the medieval walls, stands out with its fortress-like exterior. The cathedral remains open from 9 AM to 5:30 PM, and it offers free entry.
However, you will have to pay €3 if you want access to the cloister.
Predominantly Baroque in its architecture, the cathedral also shows the influence of the Gothic and Neoclassical styles. It is because the cathedral was first constructed in the 12th century, and it has been renovated many times.
5. Visiting The Palácio Da Bolsa
Address: R. de Ferreira Borges 11, 4050-253 Porto
Hours Open: 9 AM to 6:30 PM
Entry Fee: €14 for Adults, €9.50 for Students and Seniors, Free for Children below 12 Years
Palácio da Bolsa, a UNESCO World Heritage Site, is now home to Porto’s Commercial Association. It was built on the ruins of St Francis Convent, which was engulfed by fire during the Liberal Wars.
The building was built in 1842, and it was opened in 1891. The Pátio das Nações, or the central courtyard of the palace, with a glass enclosure, ensures adequate lighting throughout.
You can explore its beautiful architecture and learn more about its history by taking part in a 30-minute guided tour.
6. Enjoying A Cable Car Ride
A funicular or cable car ride is the best way to enjoy amazing views of the Dom Luis I Bridge, the Douro River, and the Port cellars. The cable car or the Teleférico de Gaia in Porto connects Jardim do Morro with Vila Nova de Gaia.
This five-minute ride costs 6 euros one-way and 9 euros round-trip. For children aged 3 to 12, the ticket price is €3 for a one-way trip and €4.50 for a round trip.
You can use the Porto City Card if you are looking for discounts on this cable car ride.
7. Taking A Photo At The Dom Luís I Bridge
Théophile Seyrig, a student of Gustave Eiffel, is behind the construction of the Dom Luís I Bridge. This bridge on the Douro River serves as a prominent transportation link and icon of Porto. It connects Porto to Vila Nova de Gaia.
I loved walking through the low point and along the top. I took some lovely photos there and enjoyed a panoramic view of the city.
For more fun, you can take a cable car ride to the top of the bridge and then walk to the Cathedral and medieval walls.
8. Visiting The Historic Bolhao Market
The Bolhao Market is not just a place to find fresh fish, vegetables, and other produce. It is important for the history of the city and the people living there. The market is as old as the mid-1800s, and once the two-story building opened in 1914, the market shifted there.
In 2022, the building underwent a major renovation, and it is now accessible to visitors. The market remains open from 8 AM to 8 PM, and it remains open from 8 AM to 6 PM on Saturdays and Sundays.
The market also hosts many events, including opera performances and workshops.
9. Try Pastel De Nata: The National Pastry Of Portugal
Pastel De Nata, the century-old delicacy and the national pastry of Portugal, is the best dessert one can have in Porto. This dish has egg custard in a tart.
I had the best pastry at the Bolhão Market, and it cost me €1.50. I did not have much time. Otherwise, I would have loved to join a pastry-making class offered by many locals at their homes.
Food and attending cooking classes are some cool practices to break the ice and have an authentic cultural experience.
10. Indulging In The Quaint Little Charm Of The Time Out Market
After trying the best Pastel De Nata at the Bolhao Market, my next destination was the Time Out Market. I had some Caldo Verde soup and a Francesinha sandwich at the Time Out Market. These two items cost me €18.
The market opens at 10 AM and remains open till 11 PM (Up to 12 AM on Fridays and Saturdays).
Furthermore, if you want to try the best of the best in the Time Out Market, you can explore restaurants such as Padaria Ribeiro, Casa Inês, and Meia-Nau.
11. Exploring The Central Train Station Of Porto
The Central Train Station of Porto comes alive with the history of the city depicted through its blue and white ‘azulejo’ tiles. The main hall with 20,000 azulejo tiles is the main attraction of the architecture of this train station.
It was built in 1916, and you will get trains to the Douro Valley and other popular villages in the neighborhood from here.
The Central Train Station of Porto, or the São Bento Railway Station, is a UNESCO World Heritage Site, and previously it was the site of a Benedictine monastery.
12. Visiting Livraria Lello
Built in 1906, Livraria Lello remains the epicenter of Porto’s literary scene. It was named after prominent aristocrats and the founders, the Lello Brothers. And all the Potter Heads know this place as it inspired J K Rowling while writing Harry Potter,
Also, I was surprised knowing that I would need a ticket to enter this bookstore, the most beautiful in the world. The ticket costs 10 Euros, and the charge will be deducted from the price of any book you purchase.
Along with being a treasure trove of books, Livaria Lello stands out with its architectural magnificence. It has a stained-glass skylight, a unique staircase, and some brilliant woodwork.
13. Visiting The Chapel Of Souls
Location: R. de Santa Catarina 428, 4000-124 Porto, Portugal
Hours Open: Tuesday – Friday: 7:30 AM to 5:30 PM, Saturday: 7:30 AM to 12:30 PM and 4:30 PM to 5:30 PM, Sunday: 7:30 AM to 13:30 PM, Monday: Closed
Porto made me fall in love with the iconic blue azulejo and white facade of the churches. Capela das Almas, or the Chapel of Souls, is another prominent structure, bearing these characteristics.
When I visited the chapel, it was in the afternoon, and the blue and white azulejos on its exterior looked more dramatic as the Sun changed color.
The beautiful facade of the building and its Neoclassical style are ideal for Insta-worthy photo ops. However, the place remains crowded, and the street is busy with cars.
So, I had a difficult time clicking the photos of the chapel.
14. Visiting The West Coast Of Portugal
It takes a bus ride and costs less than 10 Euros to reach the West Coast of Portugal from Porto. The bus ride takes just 15 minutes, or you can explore the route on foot.
I could not be there due to time constraints. However, Praia do Carneiro, the closest beach to Porto, offers the most relaxing beach experience. The esplanade is surrounded by palm trees, and the lighthouse and the 16th-century forts add to its historical significance.
Other popular beaches on the west coast of Portugal are Praia do Molhe, Praia de Gondarem, Praia dos Ingleses, etc.
15. Watching Sunset From The Guindalense Football Club
Address: Escada dos Guindais 43, 4000-337 Porto, Portugal
Hours: Tuesday to Friday – 10 AM to 11 AM, Saturday – 1 PM to 11 PM, Sunday and Monday – Closed
Entry: Free
The Guindalense Football Club is one of the best sunset points in the city. It also offers an amazing view of the river, Don Luis Bridge, and the city’s orange rooftops.
The food and beverages available at this club are reasonably priced. I talked to a few locals there, and the gentle breeze coming from the river made my sunset moments even more special.
16. A Day Trip To Braga And Guimarães
I loved the day trip to Braga and Guimarães from Porto. Braga is about 55 km from Porto, and Guimarães is about 48 km away.
I took a bus to Guimarães, and it took me less than an hour to reach Guimarães. I visited the Guimarães Castle and the historic center of Guimarães.
Braga is famous as the home to the Sanctuary of Bom Jesus do Monte, which is a UNESCO World Heritage Site. Also, the Baga Cathedral is an important landmark.
17. Enjoy A Fado Show
Watching a Fado Show at Ideal Clube de Fado was something I was not prepared for. For instance, I’d know that a musical performance in Porto would make me feel the melancholy and the sprinkles of warm yellow lights like an autumn afternoon.
Of course, I did not understand word-for-word, but every note, depicting emotions such as sorrow, love, and sadness, stirred me. It was the people, culture, and history of Porto talking to me through music.
Furthermore, you can explore options such as the Fonseca Cellar Tour & Fado Show or visit Calém Cellars to enjoy a Fado Show with the best Port Wine.
My Days In Porto, Portugal: A 3-Day Itinerary
My days in Porto were a little rushed, I admit, and I had to cover many places. However, you make it more relaxed if you have a trip plan of 5-7 days.
1. Activities On Day 1: Exploring The Heart Of Porto
Morning
Visiting Porto Cathedral (Sé do Porto)
Morning
Exploring the Old Town (Ribeira District)
Midday
Exploring the Bolhão Market
Midday
Lunch at Time Out Market
Afternoon
Vintage Tram Ride
Afternoon
Taking Photographs at Dom Luís I Bridge
Evening
Watching the sunset at the Guindalense Football Club
Evening
Attending Fado Show at Ideal Clube de Fado
2. Activities On Day 2: Wine, Culture, And Scenic Views
Morning
Exploring Port Wine Houses
Midday
Taking a Douro River Cruise Ride
Midday
Lunch in Ribeira
Afternoon
Reading and Buying Books at Livraria Lello
Late Afternoon
Visiting the Chapel of Souls (Capela das Almas)
Evening
Cable Car Ride
Evening
Dinner and Late Night Riverside Walk
3. Activities On Day 3: Day Trips And Hidden Gems
Morning
Day Trip to Braga & Guimarães
Midday
Lunch in Braga
Afternoon
Returning to Porto and Exploring the Central Train Station (São Bento)
Afternoon
Walking and Discovering Hidden Murals
Evening
Dinner and Leaving for the Airport
Is Porto In Portugal Safe For Women?
I found Porto safe and warm. Also, a vacation home booking portal, Holidu, has named Porto one of the safest cities in Europe for women digital nomads.
The portal has enlisted the safest cities after a data analysis from sources such as Nomads.com and Numbeo.
Furthermore, according to Numbeo, the crime rate in Porto is only 30.31, which is pretty low. In addition, the crime rating in “a physical attack because of your skin color, ethnic origin, gender, or religion” is just 13.61, which is very low.
Moreover, the rate of assaults is low in Porto, with a rate of 27.86.
Getting Lost Is The Best Thing You Can Do In Portugal
Nothing can be better than a city that allows you to breathe and get lost. Porto does exactly the same! I loved the Old Town area, especially where I could cherish the beautiful murals, the warmth of people, and the scent of freshly baked Pastel De Nata. Everything offered me a wholesome experience.
The more you walk through the alleys, the more you will discover cool buildings, architecture, and gardens. I am not sure whether you will agree with me because it’s not easy to put your mobile phone on flight mode while exploring a new country solo.
Still, I took the risk, and I carried my camera to take the photos. People talk about free things to do in Porto, I would say that it was something that did not charge me a penny, yet was priceless! Eu amo-te, Porto!
Also, this walkability factor adds a lot of soul to the city’s character. The “human-scale streets” keep reminding you that the city was built long before cars were invented. And as you walk through these streets, there is no barrier between you and the experience you soak in.
In the end, you have a story that is deep and personal.
Tourism In Porto Is More Than Being A Popular Destination
With the World Travel Awards conferring the title of “Europe’s Best Tourist Destination, 2025,” Porto is emerging as more than a popular tourist spot.
The city’s big win shows what the travelers truly value these days. As travelers, we love a city that is walkable, sustainable, authentic, and culturally rich. Also, you have to remember that the city has left names like Berlin, Barcelona, and Amsterdam behind to win this laurel.
The layered heritage of the city has played a major role in making it so rich in experience. You will love the Baroque churches, the Ribeira Riverfront, arty neighborhoods, and medieval lanes. So, despite rapid growth, the city has been careful to protect its heritage.
In addition, as major cities such as Venice and Barcelona struggle with overtourism and its impact on the environment and local communities, Porto is showing the way to low-impact travel. Walkability and tram rides contribute to the city’s low-impact tourism.
Overall, the win shows that authenticity is preserved and respected, and it is not a performance or a show. It also shows how successful the city has been in balancing authenticity with amenities, growth with sustainability, and mobility with walkability.
Sibashree is a travel, culture, and leisure writer who has been writing since the age of 12 and professionally since 2014. With more than a decade of travel writing experience and journeys across India and several parts of the world, she brings a deeply personal and thoughtful perspective to her work. A student of English Literature and Mass Communication, Sibashree has always viewed travel as more than movement — for her, it has been a way of understanding people, cultures, and herself. Her passion for spiritual exploration has also led her to many unusual and meaningful destinations over the years. Outside of writing, Sibashree enjoys watching European cinema, reading about global politics, and reflecting on the stories hidden within everyday places.
Portugal's Pena Palace is an outstanding masterpiece of Romanticism architecture that is nestled in the hills above the charming town of Sintra. This palace is a striking combination of Gothic, Moorish and Manueline styles that showcase the best of Portuguese culture and history. This majestic palace is not just a visual treat but also offers a unique opportunity to step back in time and experience the grandeur of a bygone era.
You might be missing out on a lot if you have still not booked Pena Palace Tickets. Let us take you to an unbelievable experience of this extraordinary destination.
History
The Pena Palace was built in the mid-19th century by King Ferdinand II, who was a German prince and the husband of Queen Maria II. He purchased the ruins of an old monastery that stood atop a hill in Sintra and transformed it into a magnificent palace. The construction of the Inside Pena Palace was completed in 1854, and King Ferdinand II spent many years refining and adding to the palace's design.
Architecture
The Pena Palace's unique architectural style is a combination of different architectural styles from different eras. The palace features Gothic towers, battlements, and Manueline-style arcades that create a stunning blend of different architectural styles. The palace also has Moorish-influenced decorative features such as horseshoe arches and minaret-style towers. The palace's colorful exterior is a striking blend of bright reds, yellows, and blues that make it stand out among the lush greenery that surrounds it.
The palace's design reflects the Romanticism movement, which was a cultural and artistic movement that originated in Europe in the late 18th century. Romanticism was a reaction against the Enlightenment era's emphasis on reason and logic and celebrated emotions, individualism, and nature. The Pena Palace's design embodies the Romanticism movement's principles, with its eclectic mix of architectural styles and its focus on nature, beauty, and emotion.
Interior
The Inside of Pena Palace is just as stunning as its exterior, with each room designed with its unique theme and style. The palace's rooms feature intricate carvings, detailed paintings, and ornate furnishings that take visitors back in time to the romantic era of the 19th century. The most impressive room in the palace is the Great Hall, which features a giant chandelier, intricate stucco work, and a beautifully decorated ceiling.
The palace's other rooms are equally impressive, with each room featuring unique design elements that showcase the palace's history and culture. The Arab Room, for example, features Moorish-inspired designs and decoration, while the Queen's Bedroom is a beautiful example of the palace's Manueline influences.
Gardens
The palace's gardens are just as impressive as the palace itself. The gardens feature a variety of exotic plants, including rare species from around the world. Visitors can explore the gardens' many paths and walkways, which lead to a stunning array of fountains, statues, and lookout points. The gardens also offer breathtaking views of the surrounding hills and countryside, making it a popular spot for photographers.
The park surrounding the palace covers over 200 hectares and includes several different gardens and forested areas. The gardens feature a wide range of plant species, including camellias, azaleas, rhododendrons, and magnolias. The park also includes several lakes, grottos, and waterfalls, which add to the park's natural beauty and charm.
Visiting Pena Palace
The Palace is open to visitors throughout the year, and visitors can purchase Pena Palace tickets online or at the palace's entrance. Visitors can choose to explore the palace's interior or gardens or purchase a combination ticket that includes access to both.
The palace can get crowded during peak season, so it's best to arrive early in the morning to avoid the crowds. It's also important to wear comfortable shoes, as there is a lot of walking involved in exploring the palace and gardens.
Guided tours are available for visitors who want to learn more about the palace's history and architecture. Audio guides are also available for visitors who prefer to explore the palace at their own pace. The palace's website provides detailed information on visiting the palace, including opening hours, ticket prices, and tour options.
Conclusion
Pena Palace is a must-visit destination for anyone visiting Portugal. It's a stunning example of Romanticism architecture that combines different architectural styles to create a unique and unforgettable experience. The palace's gardens are just as impressive as the palace itself, offering visitors a chance to explore a wide range of exotic plant species and stunning natural features.
Visitors to Pena Palace can step back in time and experience the grandeur and beauty of a bygone era. The palace's unique architecture and design elements are a testament to Portugal's rich culture and history. Whether you're a history buff, architecture enthusiast, or nature lover, Pena Palace is sure to impress and leave a lasting impression. Pena Palace is a true gem of Portugal, a perfect blend of different architectural styles and natural beauty. It's a unique destination that offers visitors a chance to explore the rich history and culture of Portugal while immersing themselves in the beauty and charm of the palace and its surroundings. A visit to Pena Palace is a once-in-a-lifetime experience that should not be missed.
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International tourists flock to Europe in great numbers.
The number is well above 700 million.
Do you know Europe is becoming more popular as a tourist destination annually?
Breathtaking European Landmarks mold history, culture, and a holiday destination at once.
To start with, there are architectural marvels in Europe.
Alongside these are fantastic natural settings like the Giant’s Causeway in Ireland.
I always feel ecstatic when I am on a Europe trip.
I bet all travelers feel the same way.
But I admit, it is impossible to cover all spectacular locations simultaneously.
So, you must sort out some of the finest places you can cover on your trip.
Firstly, choose accessible locations.
Secondly, go for connecting destinations to smooth and streamline your trip.
Let me help you spot the most exciting places you must cover on your upcoming Europe trip.
1. Eiffel Tower, Paris, France
What could be a better location to start your Europe trip?
Around 75% of Europe's average 7 million foreign tourists visit the Eiffel Tower each year.
This monumental structure is the pride of Paris.
But French tourism rests a lot on it.
Meanwhile, the tower has already become a romantic destination. What’s more, it is a work of sheer artistic brilliance.
Things You Can Do?
To see such a site with the naked eye is a big tick on the checklist itself.
Meanwhile, the Eiffel Tower has a separate fanbase among young adults and romantic couples.
You may also climb to the tower top.
When the panoramic view of the heart of Paris hits you, the feeling is different.
Every day is a good time to visit the Eiffel Tower.
Thirdly, you can enjoy a fancy picnic in the Champ de Mars with all those Parisian vibes.
Based on licenses, permits, and rules, your entry ticket to the place may cost you €14,20 to €35.30.
If you don’t feel like climbing up, you may stand near the iron structure of the monument.
Now tell me what your visit to the Eiffel Tower would be like?
2. Colosseum, Rome, Italy
The Roman Colosseum is indeed one of the best European landmarks.
Firstly, the Colosseum gives a crude spark of ancient history. Secondly, it is a visual treat.
I can vouch that there is nothing akin to the Colosseum in the world.
Meanwhile, do you know the history of the Colosseum?
It is a gigantic amphitheater.
People flocked there to see live gladiator battles.
I was mesmerized by the seamless Roman architecture and engineering marvel when I visited the place.
There is a story oozing out from every wall you touch.
If you are imaginative like me, you might still hear the buzz of swords clanking, crowds rumbling, and the mercury rising.
When I last visited Rome, they had a Colosseum super saver offer on ticket options.
Usually, the entry ticket price is 94.64 Euros.
However, we got it at 44% off.
Let me know the current entry price in the comments if you’ve been there recently.
3. Acropolis, Athens, Greece
Are you a fan of Greek history and aesthetics?
Then, nothing would seem more appealing than a trip to Athens.
I paid for a trip to the Acropolis last year.
So, I will keep it on my list.
Above all, it is worth visiting if it’s your first time in Greece.
However, the Acropolis is no super-structure to amaze you.
Instead, it is a cluster of temples in ruins and surrounding civilization. The place is 512 feet above sea level.
I liked the Parthenon more than anything here.
My POV is the best sample of the inspiring Greek architecture.
You should also know that sunrise or sunset is the best time to visit the place.
The place is wrapped in marble.
The place emits a serene glow when the lush golden streaks of sunlight fall on it.
It’s the same both times of the day.
4. Buckingham Palace, London, England
While many associate Buckingham Palace with the British monarchy, it is more than just a royal residence.
It is a cultural landmark.
On my first trip to Europe, I visited Buckingham Palace.
I feel all travelers should also do the same.
The Guard ceremony is something you can't miss. Plus, there is a lot more to do here.
Strolling around the palace gardens or admiring the grand façade feels special.
I think that is the best part about the European Landmarks.
Most places are scenic and seem like an extension of nature.
What I liked the most was the regal British aura inside the palace.
5. La Sagrada Familia, Barcelona, Spain
One of my favorite European Landmarks is Barcelona.
I hope you also know about the legendary Antoni Gaudi, who designed the Sagrada Família.
If you love aesthetics and found Athens praise-worthy, you will definitely love it here.
Usually, ticket prices don’t vary.
But prices may be slightly higher during the carnivals.
The baseline- thecoste of tickets will vary between 29 to 49 Euros.
But remember one thing.
The place is not free for children.
Tickets for them could range between 20 and 42 Euros.
You need 2 hours to explore the space entirely.
The spires and the stained glass primarily draw me.
But it’s not just the windows. The complex facades also appeal to me.
6. Neuschwanstein Castle, Bavaria, Germany
Straight out of a fairytale, Neuschwanstein Castle is as enchanting as it gets.
Nestled in the Bavarian Alps, it inspired Disney’s Sleeping Beauty Castle, and it’s easy to see why.
The combination of its romantic architecture and stunning natural backdrop creates a magical experience.
For the best view, hike up to Marienbrücke Bridge
7. Grand Canal, Venice, Italy
Venice feels like a living museum, but the Grand Canal is the show's star.
Gliding along in a gondola or Vaporetto offers a unique perspective of the city’s architecture, bridges, and colorful buildings.
Each corner of the canal tells a story, whether a grand palazzo or a bustling market.
It is a slice of Italy you’ll never forget.
8. Stonehenge, Wiltshire, England
Stonehenge is one of Europe’s most mysterious landmarks.
These ancient stones, arranged in a circular formation, puzzle historians.
Was it a calendar? A religious site?
Standing among the stones, you can’t help but feel a connection to the past.
Visiting during the summer or winter solstice makes the experience even more atmospheric.
9. Charles Bridge, Prague, Czech Republic
Spanning the Vltava River, Charles Bridge is a masterpiece of Gothic architecture.
Lined with statues and offering stunning views of Prague Castle, it’s a dream for photographers and romantics alike.
You can visit it at sunrise for a peaceful stroll or in the evening when it is bustling with street performers.
The bridge has an undeniable charm.
10. Plitvice Lakes National Park, Croatia
Nature lovers, this one’s for you.
Plitvice Lakes National Park is a paradise of cascading waterfalls, crystal-clear lakes, and lush greenery.
Wooden walkways wind through the park, allowing you to explore its beauty up close.
The vibrant turquoise waters are almost surreal, making it feel like you have entered another world.
Planning Your Next Adventure
Choosing which European landmarks to visit first might feel like a challenge (especially with so many incredible options).
But the beauty of Europe is its accessibility.
Many of these destinations are just a train ride or short flight away from one another.
So, it is easy to combine multiple stops in one trip.
Whether you are a history buff, architecture enthusiast, or nature lover, Europe has something to ignite your wanderlust.
So, which landmark is calling your name?
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Top 10 Most Popular Paraguay Food That You Must Try.
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Top Tips For Motorbike Rental In Phuket – A Guide To Exploring The Island On Two Wheels.
This time, I was on a 2-day Paris travel and was working on how the best hotels in Paris have been supporting the thriving tourism scene in the city. I did my case study on the hotels near Opera Paris France, to get the entire picture.
I also had the opportunity to meet the leaders of Citadines Apart'hotel Opéra Paris, which The Ascott Limited operates. They shared their insights and observations with me.
Paris had a footfall of 11.2 million during the Summer Olympics of 2024. The success story with great numbers continued as Paris consolidated the Olympics’ success for the rest of the year.
This boost in the number of tourists has further facilitated growth in the hospitality sector. The French hospitality sector is expected to grow at a CAGR of 2.34% from 2023 to 2028.
However, these two booming industries are also bearing the wrath of overtourism in the city.
So, there could not be a better time to delve deeper into how the best hotels in Paris have been supporting tourism so far. Also, we need to talk about how they respond to minimize the impact of overtourism with sustainable practices.
Best Hotels In Paris: Working And Growing With The Tourism Industry Of The City
The best hotels in Paris are beyond tourist accommodations. With luxury in mind and an upscale shift, these hotels are influencing the spending patterns of tourists.
France was the most-visited country in the world in 2024, with an unbelievable footfall of around 100 million.
Now, a large number of these tourists look for accommodations in luxury hotels. With their hotel expenses and overall luxury spending increasing, the city gains revenue.
This approach aligns with what Nathalie Delattre, the French Minister of Tourism, stated in response to the anticipated tourism boom in France for 2024.
“We need to work to increase the average each visitor spends and get our visitors to stay longer.”
The impact of hotels in Paris on tourist spending patterns extends beyond the standalone tourism and hospitality industry. It’s about the overall GDP and economy of the city.
But the “luxury experience” here is not to scare you if you are a tourist. It does not mean that you cannot visit Paris within a budget.
It’s true that Paris, as a travel destination, is somewhat expensive, and accommodations are pricier than those in similar setups in other countries. However, the city offers a diverse range of hotel tariffs.
A Shared Market Space Creating Discord Between The Hotel And Tourism Sectors?
A shared market space!
This has been one of the biggest challenges for the top hotels in Paris, as they collaborate with the tourism industry to boost the city’s economy.
Now, services like AirBnb are offering more flexibility in booking and better pricing options. So, of course, there is the “price sensitivity” factor.
Additionally, Airbnb is eager to seize opportunities, as it did during the Summer Olympics in Paris last time.
Airbnb was the official sponsor of the Paris Olympics, and it played a significant role in the 44% surge in short-term rental bookings in 2024 from the summer of 2023.
Also, Airbnb was direct when it approached the visitors of the Paris Olympics to avoid the “touristy side of Paris" and book short-term rentals on the “Paris-y side of Paris.”
Moreover, Airbnb, through the “Airbnb500 Travel Grant,” offered discounts to tourists visiting Paris during the 2024 Summer Olympics.
Now, with discounted pricing and Parisians willing to give up their accommodation on rent through Airbnb, many hotels in Paris have suffered.
"The rate discounting that's happened, the occupancy levels, they're definitely being suppressed and compressed by the short-term rental market, without question.”Blake Reiter, Director of Research, Lighthouse
Having said that, the best hotels in Paris have been able to keep their presence strong as they cater to the group of tourists seeking a high-end experience.
Additionally, city officials have introduced restrictions on short-term rentals to prevent Airbnb and similar businesses from causing significant harm to the hospitality industry.
Moreover, in November 2024, France approved an “Anti-Airbnb Bill” to control the increase in vacation rentals.
So, the threats of a shared market space have become less for the best hotels in Paris and other parts of France.
Overtourism In Paris: How The Best Hotels In Paris Respond To It?
The best hotels in Paris had a slow start in summer 2024. However, with the Summer Olympics inching closer, occupancy rates in these hotels increased despite challenges from Airbnb and other short-term rental services.
During the summer Olympics, the hotel occupancy rate in this area reached 84%. Of course, there was revenue growth with a higher occupancy rate, discounts, and non-refundable rooms for tourists.
Still, the housing industry could not avoid an accommodation crunch, hygiene issues, safety threats, and other impacts of overtourism.
A sustainable collaboration between the best hotels in Paris and tourists is crucial. It will minimize the environmental impact and enhance the overall quality of life in the city.
For example, The Ascott Limited's sustainability program has helped me understand how the best hotels in Paris are doing it right. They are trying to minimize the impact of overtourism on the city’s environment and natural resources.
Showing Commitment To Sustainability
The Ascott Limited is sincere about taking care of the environment. Also, it has earned the Global Sustainable Tourism Council (GSTC) Committed status.
Moreover, Ascott Limited aims to achieve GSTC-Accredited Body certification for its global portfolio by 2028.
The sustainability program, known as “Ascott CARES,” is based on five fundamental pillars, and those are:
Respect
Alliance
Community
Environment
Supply Chain
Also, Ms. Beh Siew Kim from Ascott has mentioned that sustainability has always been a key priority for the business.
“The Ascott Limited aiming to have all their properties certified by GSTC-accredited Certification Bodies by 2028 where applicable* is a testament to how serious they are committed as an organization to environmental and social responsibility. We applaud Ascott’s leadership and vision in prioritizing sustainability, and I am confident that their efforts will set a benchmark for others in the sector to follow.”Randy Durband, CEO, The Global Sustainable Tourism Council
With Ascott Limited as an example, the best hotels in Paris are also redefining the tourism landscape. They are also trying to fight overtourism by building a sustainable future.