Best Summer Destinations In Europe: Couples, Get Ready!

BY  Sibashree Apr 28, 2025

This time, I was on a 2-day Paris travel and was working on how the best hotels in Paris have been supporting the thriving tourism scene in the city. I did my case study on the hotels near Opera Paris France, to get the entire picture.  I also had the opportunity to meet the leaders of Citadines Apart'hotel Opéra Paris, which The Ascott Limited operates. They shared their insights and observations with me. Paris had a footfall of 11.2 million during the Summer Olympics of 2024. The success story with great numbers continued as Paris consolidated the Olympics’ success for the rest of the year.  This boost in the number of tourists has further facilitated growth in the hospitality sector. The French hospitality sector is expected to grow at a CAGR of 2.34% from 2023 to 2028.  However, these two booming industries are also bearing the wrath of overtourism in the city.  So, there could not be a better time to delve deeper into how the best hotels in Paris have been supporting tourism so far. Also, we need to talk about how they respond to minimize the impact of overtourism with sustainable practices.  Best Hotels In Paris: Working And Growing With The Tourism Industry Of The City The best hotels in Paris are beyond tourist accommodations. With luxury in mind and an upscale shift, these hotels are influencing the spending patterns of tourists.  France was the most-visited country in the world in 2024, with an unbelievable footfall of around 100 million.  Now, a large number of these tourists look for accommodations in luxury hotels. With their hotel expenses and overall luxury spending increasing, the city gains revenue.  This approach aligns with what Nathalie Delattre, the French Minister of Tourism, stated in response to the anticipated tourism boom in France for 2024.  “We need to work to increase the average each visitor spends and get our visitors to stay longer.” The impact of hotels in Paris on tourist spending patterns extends beyond the standalone tourism and hospitality industry. It’s about the overall GDP and economy of the city.  But the “luxury experience” here is not to scare you if you are a tourist. It does not mean that you cannot visit Paris within a budget. It’s true that Paris, as a travel destination, is somewhat expensive, and accommodations are pricier than those in similar setups in other countries. However, the city offers a diverse range of hotel tariffs. A Shared Market Space Creating Discord Between The Hotel And Tourism Sectors? A shared market space!  This has been one of the biggest challenges for the top hotels in Paris, as they collaborate with the tourism industry to boost the city’s economy.  Now, services like AirBnb are offering more flexibility in booking and better pricing options. So, of course, there is the “price sensitivity” factor. Additionally, Airbnb is eager to seize opportunities, as it did during the Summer Olympics in Paris last time.   Airbnb was the official sponsor of the Paris Olympics, and it played a significant role in the 44% surge in short-term rental bookings in 2024 from the summer of 2023.  Also, Airbnb was direct when it approached the visitors of the Paris Olympics to avoid the “touristy side of Paris" and book short-term rentals on the “Paris-y side of Paris.” Moreover, Airbnb, through the “Airbnb500 Travel Grant,” offered discounts to tourists visiting Paris during the 2024 Summer Olympics.  Now, with discounted pricing and Parisians willing to give up their accommodation on rent through Airbnb, many hotels in Paris have suffered.  "The rate discounting that's happened, the occupancy levels, they're definitely being suppressed and compressed by the short-term rental market, without question.”Blake Reiter, Director of Research, Lighthouse Having said that, the best hotels in Paris have been able to keep their presence strong as they cater to the group of tourists seeking a high-end experience.  Additionally, city officials have introduced restrictions on short-term rentals to prevent Airbnb and similar businesses from causing significant harm to the hospitality industry.  Moreover, in November 2024, France approved an “Anti-Airbnb Bill” to control the increase in vacation rentals.  So, the threats of a shared market space have become less for the best hotels in Paris and other parts of France.  Overtourism In Paris: How The Best Hotels In Paris Respond To It? The best hotels in Paris had a slow start in summer 2024. However, with the Summer Olympics inching closer, occupancy rates in these hotels increased despite challenges from Airbnb and other short-term rental services.  During the summer Olympics, the hotel occupancy rate in this area reached 84%. Of course, there was revenue growth with a higher occupancy rate, discounts, and non-refundable rooms for tourists.  Still, the housing industry could not avoid an accommodation crunch, hygiene issues, safety threats, and other impacts of overtourism.  A sustainable collaboration between the best hotels in Paris and tourists is crucial. It will minimize the environmental impact and enhance the overall quality of life in the city.   For example, The Ascott Limited's sustainability program has helped me understand how the best hotels in Paris are doing it right. They are trying to minimize the impact of overtourism on the city’s environment and natural resources. Showing Commitment To Sustainability The Ascott Limited is sincere about taking care of the environment. Also, it has earned the Global Sustainable Tourism Council (GSTC) Committed status.  Moreover, Ascott Limited aims to achieve GSTC-Accredited Body certification for its global portfolio by 2028.  The sustainability program, known as “Ascott CARES,” is based on five fundamental pillars, and those are: Respect Alliance Community Environment  Supply Chain Also, Ms. Beh Siew Kim from Ascott has mentioned that sustainability has always been a key priority for the business. “The Ascott Limited aiming to have all their properties certified by GSTC-accredited Certification Bodies by 2028 where applicable* is a testament to how serious they are committed as an organization to environmental and social responsibility. We applaud Ascott’s leadership and vision in prioritizing sustainability, and I am confident that their efforts will set a benchmark for others in the sector to follow.”Randy Durband, CEO, The Global Sustainable Tourism Council With Ascott Limited as an example, the best hotels in Paris are also redefining the tourism landscape. They are also trying to fight overtourism by building a sustainable future. 

BY  Sibashree Jan 22, 2025

International tourists flock to Europe in great numbers. The number is well above 700 million. Do you know Europe is becoming more popular as a tourist destination annually?  Breathtaking European Landmarks mold history, culture, and a holiday destination at once. To start with, there are architectural marvels in Europe. Alongside these are fantastic natural settings like the Giant’s Causeway in Ireland.  I always feel ecstatic when I am on a Europe trip. I bet all travelers feel the same way. But I admit, it is impossible to cover all spectacular locations simultaneously. So, you must sort out some of the finest places you can cover on your trip.  Firstly, choose accessible locations. Secondly, go for connecting destinations to smooth and streamline your trip. Let me help you spot the most exciting places you must cover on your upcoming Europe trip.  1. Eiffel Tower, Paris, France What could be a better location to start your Europe trip? Around 75% of Europe's average 7 million foreign tourists visit the Eiffel Tower each year.  This monumental structure is the pride of Paris. But French tourism rests a lot on it. Meanwhile, the tower has already become a romantic destination. What’s more, it is a work of sheer artistic brilliance.  Things You Can Do?  To see such a site with the naked eye is a big tick on the checklist itself. Meanwhile, the Eiffel Tower has a separate fanbase among young adults and romantic couples. You may also climb to the tower top.  When the panoramic view of the heart of Paris hits you, the feeling is different. Every day is a good time to visit the Eiffel Tower.  Thirdly, you can enjoy a fancy picnic in the Champ de Mars with all those Parisian vibes. Based on licenses, permits, and rules, your entry ticket to the place may cost you €14,20 to €35.30.       If you don’t feel like climbing up, you may stand near the iron structure of the monument. Now tell me what your visit to the Eiffel Tower would be like?  2. Colosseum, Rome, Italy The Roman Colosseum is indeed one of the best European landmarks. Firstly, the Colosseum gives a crude spark of ancient history. Secondly, it is a visual treat.  I can vouch that there is nothing akin to the Colosseum in the world. Meanwhile, do you know the history of the Colosseum?  It is a gigantic amphitheater. People flocked there to see live gladiator battles. I was mesmerized by the seamless Roman architecture and engineering marvel when I visited the place. There is a story oozing out from every wall you touch.  If you are imaginative like me, you might still hear the buzz of swords clanking, crowds rumbling, and the mercury rising.  When I last visited Rome, they had a Colosseum super saver offer on ticket options. Usually, the entry ticket price is 94.64 Euros. However, we got it at 44% off. Let me know the current entry price in the comments if you’ve been there recently.  3. Acropolis, Athens, Greece Are you a fan of Greek history and aesthetics? Then, nothing would seem more appealing than a trip to Athens. I paid for a trip to the Acropolis last year. So, I will keep it on my list. Above all, it is worth visiting if it’s your first time in Greece.  However, the Acropolis is no super-structure to amaze you. Instead, it is a cluster of temples in ruins and surrounding civilization. The place is 512 feet above sea level.  I liked the Parthenon more than anything here. My POV is the best sample of the inspiring Greek architecture. You should also know that sunrise or sunset is the best time to visit the place. The place is wrapped in marble.  The place emits a serene glow when the lush golden streaks of sunlight fall on it. It’s the same both times of the day.  4. Buckingham Palace, London, England While many associate Buckingham Palace with the British monarchy, it is more than just a royal residence. It is a cultural landmark.  On my first trip to Europe, I visited Buckingham Palace. I feel all travelers should also do the same. The Guard ceremony is something you can't miss. Plus, there is a lot more to do here. Strolling around the palace gardens or admiring the grand façade feels special. I think that is the best part about the European Landmarks. Most places are scenic and seem like an extension of nature.  What I liked the most was the regal British aura inside the palace.  5. La Sagrada Familia, Barcelona, Spain One of my favorite European Landmarks is Barcelona. I hope you also know about the legendary Antoni Gaudi, who designed the Sagrada Família. If you love aesthetics and found Athens praise-worthy, you will definitely love it here.  Usually, ticket prices don’t vary. But prices may be slightly higher during the carnivals. The baseline- thecoste of tickets will vary between 29 to 49 Euros. But remember one thing. The place is not free for children. Tickets for them could range between 20 and 42 Euros.  You need 2 hours to explore the space entirely. The spires and the stained glass primarily draw me. But it’s not just the windows. The complex facades also appeal to me.  6. Neuschwanstein Castle, Bavaria, Germany Straight out of a fairytale, Neuschwanstein Castle is as enchanting as it gets. Nestled in the Bavarian Alps, it inspired Disney’s Sleeping Beauty Castle, and it’s easy to see why.  The combination of its romantic architecture and stunning natural backdrop creates a magical experience. For the best view, hike up to Marienbrücke Bridge 7. Grand Canal, Venice, Italy Venice feels like a living museum, but the Grand Canal is the show's star. Gliding along in a gondola or Vaporetto offers a unique perspective of the city’s architecture, bridges, and colorful buildings.  Each corner of the canal tells a story, whether a grand palazzo or a bustling market. It is a slice of Italy you’ll never forget. 8. Stonehenge, Wiltshire, England Stonehenge is one of Europe’s most mysterious landmarks. These ancient stones, arranged in a circular formation, puzzle historians.  Was it a calendar? A religious site?  Standing among the stones, you can’t help but feel a connection to the past. Visiting during the summer or winter solstice makes the experience even more atmospheric. 9. Charles Bridge, Prague, Czech Republic Spanning the Vltava River, Charles Bridge is a masterpiece of Gothic architecture. Lined with statues and offering stunning views of Prague Castle, it’s a dream for photographers and romantics alike.  You can visit it at sunrise for a peaceful stroll or in the evening when it is bustling with street performers. The bridge has an undeniable charm. 10. Plitvice Lakes National Park, Croatia Nature lovers, this one’s for you. Plitvice Lakes National Park is a paradise of cascading waterfalls, crystal-clear lakes, and lush greenery. Wooden walkways wind through the park, allowing you to explore its beauty up close.  The vibrant turquoise waters are almost surreal, making it feel like you have entered another world. Planning Your Next Adventure Choosing which European landmarks to visit first might feel like a challenge (especially with so many incredible options). But the beauty of Europe is its accessibility.  Many of these destinations are just a train ride or short flight away from one another. So, it is easy to combine multiple stops in one trip. Whether you are a history buff, architecture enthusiast, or nature lover, Europe has something to ignite your wanderlust.  So, which landmark is calling your name? Also read Top 10 Most Popular Paraguay Food That You Must Try. Top 13+ Famous Wonders Of India That You Must Visit. Top Tips For Motorbike Rental In Phuket – A Guide To Exploring The Island On Two Wheels.

BY  Sibashree Mar 13, 2026

Amsterdam is one of the best family vacation spots in the world.  Well, the canals and bikes are legendary. However, you also get something that you probably did not expect.  Amsterdam teaches you the art of slow traveling and the thrill of “doing nothing” as a tourist looking for meaningful and authentic experiences.  So, as a believer in TheLowDownUnder Travel, the capital of the Netherlands became my instant favorite.  Furthermore, once you reach Amsterdam, you find out that nothing is superficial about it. Also, the layered history of the city keeps the intrigue alive.  Hence, you always want to come back to Amsterdam.  Hi, in today’s blog, I will talk about the things to do in Amsterdam. Also, if you are in the Dutch capital for the first time, read my guide on Amsterdam travel tips before booking your tickets.  What Are The Things To Do In Amsterdam? (Beyond Ticking The Bucket List) The Keukenhof Gardens in Amsterdam have all the credit for being one of the best places in the world to see flowers.  Furthermore, it is home to historical and cultural landmarks such as the Anne Frank House and the Van Gogh Museum.  However, the things to do in Amsterdam are not limited to exploring these places. The real thing to do here is to soak in the history, culture, and livelihood of the city.  So, this is how I experienced Amsterdam.  1. Know A City Built On Water And Ambition A UNESCO World Heritage Site, Amsterdam’s Canal Ring was engineered in the 17th century.  The 17th century was the Dutch Golden Age. So, it is no wonder that Amsterdam was one of the most powerful trade hubs in the world then.  Till today, these waterways lined with tilting canal houses continue to be the backbone of daily life.  You can cycle along the banks like a local or enjoy your time in the houseboats, which bob quietly in the morning mist. These also connect the neighborhoods.  Moreover, the city is very walkable.  The city centre has a series of concentric canals radiating outward from Central Station. Also, most of the major attractions are within cycling or walking distance.  2. Explore Culture At Every Corner The Rijksmuseum is the crown jewel in the cultural landscape of the Dutch capital.  Here, you can see all the great works from the Dutch Golden Age of painting. Furthermore, it has works by Rembrandt and Vermeer.  A short walk away, the Van Gogh Museum draws visitors from across the globe. On the other hand, the Stedelijk offers a strong programme of modern and contemporary art.  Are you looking for something more intimate? The smaller canal house museums like Museum Van Loon or the Willet-Holthuysen give you a glimpse into how Amsterdam's merchant elite actually lived. Then there's the Anne Frank House on the Prinsengracht. It is a sobering and essential visit that tells one of history's most important stories within the very walls where it unfolded. Book tickets well in advance. Beyond the museums, Amsterdam rewards wandering.  The Nine Streets district is a tangle of independent boutiques, vintage shops, and coffee bars tucked between the Herengracht and the Prinsengracht.  The Jordaan neighbourhood, once a working-class area, is now one of the most charming parts of the city. It is full of small galleries, brown cafés, and local markets. 3. Enjoy The Food, Drink, And The Art Of Doing Nothing Dutch food has come a long way from its reputation for simplicity.  Amsterdam's restaurant scene now spans everything from Indonesian rijsttafel, a legacy of the country's colonial history, to outstanding French bistros. It also has modern European tasting menus, and some of the best street-level snacking in Northern Europe.  Grab a fresh herring from a harbour stall. Also, settle into a traditional brown café for a local beer, or book ahead at one of the city's many acclaimed restaurants. The café culture here is worth embracing fully.  Amsterdam's brown cafés, or bruine kroegen, are warm, unhurried spaces designed for long conversations and slow afternoons. They are as much a part of the city's identity as the canals. Where To Stay In Amsterdam? Choose Ambassade Hotel Are you looking for accommodation that feels like an extension of the city itself? Then, the Ambassade Hotel on the Herengracht is a natural choice.  1. Live The History And Enjoy The Art It is spread across 16 historic canal houses that date back to the 17th century. So, a stay here gives you the chance to be a part of the city’s history.  Also, most rooms here look over the Herengracht canal. So, you can enjoy the streetscape of the city.  Furthermore, this hotel has a rich legacy in the field of Dutch hospitality. It has been welcoming guests since 1953. So, the moment you step into this hotel in Amsterdam, you get that whiff of history and feel the warmth.  Moreover, this hotel was an informal art gallery for me, as it has decorations with works from the CoBrA art movement.  Artists from Copenhagen, Brussels, and Amsterdam founded this bold post-war avant-garde school. 2. Check Its Vast Collection Of Literature  This Amsterdam hotel is also famous for its connection to literature. So, it can be a favorite stay for dark academia fans.  Furthermore, writers and intellectuals have loved gathering here since the 1980s, and it has a Library Bar housing more than 5000 books.  Moreover, each book is signed by an author who stayed here.  So, this Dutch hotel is not just a place to stay. It is a destination in itself.  3. Indulge In The Cuisine  The Brasserie Ambassade serves French-inspired cuisine seven days a week. Moreover, if you want to explore the city more deeply, you can also join the private tours offered.  These tours cover Amsterdam's art, architecture, and canal history. Choose A Stay That Gives You The Ease To Explore  Staying at The Ambassade Hotel gives you the freedom to explore the city at your own pace. It is located at Herengracht 341.  So, this hotel is located within walking distance of the major attractions in the city.  Moreover, booking directly via ambassade-hotel.nl gives you the best available rate. You can get up to 15% lower than third-party platforms, along with seasonal offers and the possibility of a complimentary room upgrade. Overall, Amsterdam is a city that rewards travelers who take it slow and yearn for authentic experiences.  Hence, staying at a place that is imbued with the city’s character is very important for a perfect vacation.