Unveiling The Best European Escapes To Bask In Winter Sun

Mar 7, 2024

Last Updated on: Oct 11, 2025

Europe

Escape the chill and embrace the warmth in our latest blog post, as we uncover the most enchanting European destinations for a sun-soaked winter getaway.

From the sun-drenched beaches of the Mediterranean to the hidden gems along the southern coasts, we’ll guide you through a curated list of winter sun havens. Discover the cultural delights, scenic landscapes, and outdoor activities that make these destinations perfect for a rejuvenating break.

Whether you’re a snowbird seeking mild temperatures or an adventurer craving a unique winter experience, our guide will help you plan the ideal European escape to keep those winter blues at bay. Pack your bags and get ready to bask in the European winter sun like never before!

As winter casts its frosty veil over much of Europe, the allure of warmer climates becomes irresistible. Fortunately, Europe offers a myriad of destinations where the sun shines bright, and the temperatures remain pleasantly mild during the winter months.

Whether you’re seeking a relaxing beach retreat, a cultural excursion, or an adventure-filled getaway, there’s a perfect destination waiting to be discovered. Join us as we embark on a journey to uncover the best European escapes for basking in the warmth during the winter season.

The Mediterranean Bliss

When it comes to winter sun destinations, the Mediterranean region reigns supreme. With its idyllic beaches, charming coastal towns, and rich cultural heritage, this sun-drenched paradise offers an unbeatable combination of relaxation and exploration. From the pristine shores of Greece to the glamorous resorts of the French Riviera, there’s no shortage of options for a memorable winter escape.

One of the must-visit destinations in the Mediterranean is the island of Cyprus. Blessed with year-round sunshine and stunning natural beauty, Cyprus boasts an array of attractions for visitors of all interests.

Explore ancient ruins, stroll through picturesque villages, or simply unwind on the golden sands of its beautiful beaches. With so many cheap EasyJet Holidays flights discount codes available, getting to Cyprus has never been easier, making it an ideal choice for a budget-friendly winter getaway.

Sunny Spain

Spain, with its diverse landscapes and vibrant culture, is another top contender for winter sun seekers. From the sun-kissed shores of the Costa del Sol to the historic streets of Barcelona, Spain offers something for everyone.

Barcelona has a lot to offer also for entrepreneurs who can find numerous possibilities to open different types of businesses here.

For those in search of warmth and relaxation, the Canary Islands are a perfect choice. Located off the coast of Africa, these volcanic islands enjoy mild temperatures year-round, making them an ideal escape from the winter chill.

Tenerife, the largest of the Canary Islands, is particularly popular with holidaymakers seeking sunshine during the winter months. With its balmy climate, stunning beaches, and vibrant nightlife, Tenerife has long been a favorite destination for sun-seekers from around the world. Whether you’re lounging by the pool or exploring the island’s natural wonders, Tenerife promises an unforgettable winter getaway.

Portuguese Paradise

Portugal may be known for its stunning coastline and delicious cuisine, but it’s also a fantastic destination for winter sun seekers. With its mild climate and laid-back atmosphere, Portugal offers the perfect escape from the winter blues. The Algarve, in particular, is renowned for its beautiful beaches and picturesque villages, making it an ideal destination for a relaxing winter break.

In addition to its coastal charms, Portugal also boasts a wealth of cultural attractions and outdoor activities to enjoy during the winter months. Explore historic cities such as Lisbon and Porto, hike through lush national parks, or sample the local delicacies at a traditional taverna. With cheap EasyJet Holidays flights available to Portugal, there’s no excuse not to book your winter escape to this enchanting destination.

Greek Getaway

Greece, with its ancient ruins, sun-drenched islands, and warm hospitality, is another top destination for winter sun seekers. From the iconic whitewashed buildings of Santorini to the crystal-clear waters of Crete, Greece offers a wealth of attractions for visitors to enjoy. With its mild climate and fewer crowds, winter is the perfect time to explore this Mediterranean gem.

For a truly unforgettable winter sun getaway, head to the island of Crete. With its stunning beaches, rich history, and delicious cuisine, Crete has something for everyone. Explore ancient Minoan ruins, hike through rugged gorges, or simply relax on the beach and soak up the sun. With cheap EasyJet Holidays flights available to Greece, there’s no reason not to pack your bags and escape to this beautiful island paradise.

Italian Charm

Italy, with its iconic landmarks, delicious cuisine, and scenic landscapes, is a perennial favorite among travelers. While summer may be the peak tourist season, winter offers a quieter and more authentic experience, making it the perfect time to explore this beautiful country. From the romantic canals of Venice to the historic streets of Rome, Italy is brimming with charm and beauty year-round.

Why not read more about the best winter sun destinations in Italy, especially the Amalfi Coast. With its dramatic cliffs, colorful villages, and sparkling seas, the Amalfi Coast is a true paradise for sun-seekers.

Explore picturesque towns such as Positano and Ravello, sample fresh seafood at a seaside trattoria, or simply relax on the beach and watch the world go by. With cheap EasyJet Holidays flights available to Italy, there’s no better time to experience the magic of the Amalfi Coast.

Croatian Delights

Croatia, with its stunning coastline, historic cities, and breathtaking natural beauty, is quickly emerging as a top winter sun destination. From the medieval streets of Dubrovnik to the pristine beaches of the Dalmatian Coast, Croatia offers a wealth of attractions for visitors to enjoy. With its mild climate and fewer crowds, winter is the perfect time to explore this hidden gem.

One of the must-visit destinations in Croatia is the city of Split. With its ancient Roman ruins, bustling markets, and vibrant nightlife, Split has something for everyone. Explore the historic Diocletian’s Palace, hike through the nearby mountains, or simply relax on the beach and soak up the sun. With cheap EasyJet Holidays flights available to Croatia, there’s no excuse not to book your winter escape to this enchanting destination.

Maltese Magic

Malta, with its ancient history, stunning architecture, and crystal-clear waters, is a true hidden gem in the heart of the Mediterranean. From the historic streets of Valletta to the sandy beaches of Gozo, Malta offers a wealth of attractions for visitors to enjoy. With its mild climate and rich cultural heritage, winter is the perfect time to explore this fascinating island nation.

One of the highlights of a winter sun getaway to Malta is exploring its UNESCO World Heritage sites. From the ancient temples of Ħaġar Qim to the medieval city of Mdina, Malta is home to some of the oldest and most well-preserved historical sites in the world. Explore the narrow streets, sample the local cuisine, or simply relax on the beach and soak up the sun. With cheap EasyJet Holidays flights available to Malta, there’s no better time to experience the magic of this unique destination.

Choose Europe!

So, as you can see Europe is home to a wealth of destinations where you can escape the winter chill and bask in the warmth of the sun. From the sun-drenched beaches of the Mediterranean to the historic cities of Italy, there’s something for everyone to enjoy.

With cheap EasyJet Holidays flights available to many of these destinations, there’s no excuse not to pack your bags and embark on a winter sun getaway like never before. So why wait? Start planning your European escape today and make this winter one to remember!

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Ankita Tripathy loves to write about food and the Hallyu Wave in particular. During her free time, she enjoys looking at the sky or reading books while sipping a cup of hot coffee. Her favourite niches are food, music, lifestyle, travel, and Korean Pop music and drama.

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READ MORE Mykonos beaches

What Are The Best Mykonos Beaches? A Complete Guide To Party Hotspots And Hidden Gems 

BY  Sibashree Oct 11, 2025

Inclusive! Pristine! Party Paradise! Beaches for everyone!  Choosing adjectives for the Mykonos Beaches is surely a problem of plenty! Why?  If you love tranquillity, the Agios Sostis Beach will appeal to you. However, Jackie O’ Beach Club is a favorite of the LGBTQIA+ travelers. So, Mykonos Beaches offer you a bit of everything!  Furthermore, the Psarau Beach is where all the stars and elites gather. In addition, from icons such as Elizabeth Taylor and Paul Newman to Bella Hadid and Kendall Jenner today, Mykonos beaches have been the hub of celebrity tourism.  Moreover, if you are planning a stay in luxury villas in Greece and a premium holiday, Mykonos beaches will surely be on your bucket list.  Also, Mykonos beaches are crucial for luxury and high-end tourism in Greece. In fact, in the prime tourism season of April to August of 2025, Mykonos beaches have been one of the leaders in driving tourism in Cyclades.  According to a Travel and Tour World Report, Mykonos has received around 604,963 air passengers in the same period.  Nevertheless, in today’s blog, I will talk about the best beaches in Mykonos with transportation tips, detailed features, and local insights. What Are The Best Mykonos Beaches? Party Hubs, Family-Friendly Beaches, Hidden Gems, And More All the Mykonos beaches stand out with their distinct characteristics. It’s difficult to pick a favorite. So, here, I have tried clubbing the beaches into different categories. It’s you who will pick the best one based on the kind of experience you want.  1. Party Beaches In Mykonos Paradise Beach and Super Paradise Beach are the best party beaches in Mykonos.  • Paradise Beach Distance from Mykonos Town: 5 Kilometers View this post on Instagram A post shared by Paradise Beach Club Mykonos (@paradisemykonos) One of the original nudist beaches in Greece, Paradise Beach is all about a carefree experience. The waves here are gentle, kissing the sandy shores and boulders.  However, it is the Paradise Beach Club that makes the experience more happening. Have your favorite drink and grab a quick snack in the sitting area under the Sun. Also, walking through the small lane with white-washed buildings on both sides is quite an experience.  • Super Paradise Beach  Distance from Mykonos Town: Around 7 Km View this post on Instagram A post shared by Susanne Niederberger (@passion4photoworks) The Super Paradise Beach is a little dramatic with cliffs reaching the crystal clear water here. Also, don’t forget a speed boat ride here with the hilly topography surrounding the water.  2. Family-Friendly Mykonos Beaches  Platis Gialos and Ornos Beach are my favorite picks among the most family-friendly beaches in Mykonos.  • Platis Gialos Distance from Mykonos Town: 5 Km View this post on Instagram A post shared by Joice Oliveira (@joiceoliveira) Platis Gialos is one of the most accessible and family-friendly beaches. It has water taxi stops, and you will find water sports and yacht rentals here.  Furthermore, it has two convenience stores for snacks and cold drinks. Also, on the shore, you will find Petasos Beach Resort and many other leading hotels of Mykonos.  • Ornos Beach Distance from Mykonos Town: 3 Km With clear and calm water, Ornos Beach is one of the best choices for families. You will find here sunbeds and other beach amenities for rent.  Also, you can enjoy a charter boat ride. The food scene here is quite vibrant, and the shops in the locality are ideal for boutique shopping.  Moreover, for a more happening experience, you can pay a visit to the Pasaji Beach Club.  3. Secluded & Romantic Beaches Agios Sostis and Fokos Beach are my favorite picks if you are looking for romantic and secluded beaches in Mykonos.  • Agios Sostis Distance from Mykonos Town: 8 Km View this post on Instagram A post shared by Mélanie (@melaniemday) With hilly surroundings and crystal clear water, Agios Sostis is a quiet paradise. You have to take quite a descent through the stairs to reach the beach.  It is not as commercialized as Paradise Beach or Platis Gialos, and that’s the whole fun.  • Fokos Beach  Distance from Mykonos Town: 12 Km View this post on Instagram A post shared by @kostantinosmanolis Fokos Beach is gorgeous, and it has a rocky landscape kissing the turquoise water. It is great for couples.  4. Water Sports & Active Beaches Want an adrenaline rush? Why don’t you plan a trip to Elia Beach and Kalafatis Beach?  • Kalafatis Beach Distance from Mykonos Town: 12 Km Kalafatis Beach is ideal for windsurfing and water sports. Furthermore, you can try extreme tubing, jet skiing, and scuba diving here. You can contact Kalafatis Watersports at + 30 6945261242.  • Elia Beach Distance from Mykonos Town: 10 Km Elia Beach is the longest in Mykonos. It is less commercialized, with some water sports facilities, such as jet skiing.  Furthermore, the main restaurant here serves amazing food and drink. Also, don’t miss exploring the secret coves on the western side of the beach.  Beach Comparison: A Summary Table Name of the BeachVibeAmenitiesAccessibilityBest ForParadise BeachParty• Snorkeling• Jet• Skiing Bars • Beach Club• Water Taxi• Taxi• Bus• Nightlife ExperienceSuper Paradise BeachParty• Bars• Restaruants• Party Events• Watersports• Wheel-Chair Accessible• Entrance• Restroom• Bus• Taxi• Car• Nightlife ExperiencePlatis GialosFamily-Friendly• Bars• Restaurants• Parasailing• Jet Skiing• Water Taxi• Public BusFamiliesOrnos BeachFamily-Friendly• Umbrella and Sunbed Rentals• Watersports• Water Taxi• Car• BusFamiliesAgios SostisSecluded• Watersports and Rentals Dirt road and walksCouplesFokos BeachSecluded• Traditional Taverna• Free Parking SpaceWell-maintained dirt roadCouplesKalafatis BeachActiveWatersportsEasyAdventure LoversElia BeachActiveJet SkiingEasyAdventure Lovers Transportation Tips: How To Reach The Mykonos Beaches And How To Move Around?  Did you know that Mykonos beaches are well-connected to Athens and other major cities through the Mykonos International Airport? In fact, you can take a flight of just 20 minutes to reach Mykonos from Athens. The ticket prices are around €40 to €80.  Of course, you can take a ferry from the Port of Piraeus in Athens and reach Mykonos in 3 to 5 hours. However, that’s a waste of time as the locals suggest that ferry rides do not always offer the best of views, and with high winds, it can get really choppy.  The ticket prices for a ferry ride from Athens to Mykonos Beaches will be around €40 to €150. Also, a ferry ride is suitable if you are visiting Platis Gialos, Paraga Beach, Paradise Beach, and other Mykonos beaches accessible by sea.  Nevertheless, once you reach Mykonos, you can move around comfortably in local buses, scooters, and taxis. Here are the details.  1. Local Buses To Move Around Mykonos Beaches  Mykonos buses are the best option if you want to move around the beaches. Buses are easily available from the following locations and ply to the following destinations.  Mykonos Buses Departure PointsDestinations Mykonos Buses Services KTEL Departure Point 1: Fabrica• Platis Yalos• Psarou• Ornos• Ai Yannis• ParadiseParangaMykonos Buses Services KTEL Departure Point 2: OTE• Ano Mera• Kalafati• EliaMykonos Buses Services KTEL Departure Point 3• Neo Limani• Aghios Stefanos You can contact (+30) 22890 23.360 or (+30) 22890 26.797 to learn about the timing and fare of these buses.  2. Mykonos Taxis  You can book a taxi for airport transfers and moving around the Mykonos beaches through your accommodation. However, in most cases, the taxi drivers will charge you around €15 to €20 extra.  However, for airport transfers, you must take the KTEL buses from JMK Airport to the Mykonos Chora Southern Bus Station.  From the Mykonos Chora Bus Station, you can go to the Fabrika Bus Station in the south or the Old Port Bus Station in the north based on the beaches you want to visit.  Airport transfer to and from Mykonos in KTEL public buses will cost you €3. You can also buy shuttle tickets for airport transfers from the driver inside the bus.  Insider Tip You have to pay the bus driver in cash. Also, sometimes, the driver refuses to give you a change. So, carry small bills.  3. Renting A Scooter In Mykonos If you are traveling solo or with your partner, you can hire an ATV or a scooter to move around the beaches in Mykonos.  For scooters, the daily rentals for the scooters will be around €25, and the car rental prices for a week will be close to €350-400 a week.  What Is The Best Time To Visit Mykonos Beaches? May to October or Late Spring to Autumn is the best time to visit the Mykonos Beaches. However, the summer months of July and August are the busiest on Mykonos Beaches. The temperatures in these months range between 20 and 28 degrees Celsius, and usually there is no rainfall in these months.  These months also receive the longest sunshine hours.  Are you planning to visit the Mykonos beaches in a different season? Here is a month-by-month breakdown of temperature. (Source: Greeka.com). MonthsAverage Temperature (Degree Celsius)January10.9 February11.3March13April15.6May19.5June21.5July23.5August25.8September23.2October19.8November16December12.4 Local Etiquette For Visiting The Best Beaches In Mykonos The locals in Mykonos are friendly and hospitable. They are also quite familiar with the consistent inflow of tourists, with Mykonos beaches being quite important for the luxury tourism landscape in Greece.  Casual and comfortable clothes made of light fabrics are the best choices for the daytime. In the evening, you can wear the fancier outfits and turn the party mode on.  Furthermore, tipping is quite popular in hotels and restaurants. At cafes and bars, the standard tipping charges are 10 to 15% of your service.  Best Mykonos Beaches: Frequently Asked Questions (FAQs)  Here are some frequently asked questions and answers about the best Mykonos Beaches.  1. How Many Beaches Are In Mykonos? Mykonos has more than thirty beaches. Along with being numerous, the beaches in Mykonos also differ in their characteristics. For example, Paradise Beach is ideal for party fun and experiencing a cosmopolitan vibe. On the other hand, Platis Gialo and Ornos beaches are more suitable for family fun. In addition, Kalafatis and Elia are ideal for watersports and adventures. Moreover, if you want to stay closer to Mykonos Town, Megali Ammos is an excellent option. 2. Which Has Better Beaches Mykonos Or Santorini? I cannot pick a favorite between the Mykonos and Santorini beaches. The Mykonos beaches are ideal for idyllic beach getaways with long stretches of soft sand. The golden sand on the shore looks beautiful with turquoise water. So, be it the Elia Beach or Paradise Beach, all these offer a classic beach experience. On the other hand, the beaches in Santorini are more dramatic. Thanks to the volcanic landscape, the beaches here have pebbles and sand in black and red. Red Beach and Kamari are some of the most popular beaches in Santorini.  3. What Is The Best Part Of Mykonos To Stay In? The best part of Mykonos to stay in will depend on the kind of experience you want. Chora, or Mykonos Town, is the best place to stay if you want to make the most of the shopping and dining scene and enjoy the vibrant nightlife. Furthermore, Platis Gialos and Ornos are some of the chosen locations if you want to enjoy the gorgeous stretches of the sand and want to spend some time alone or with your partner/family away from the hustle and bustle.  Read Also: 9 Best Beaches In Greece That You Must Visit Once In Your Life 11 Best Beaches In California That You Must Visit Once In Your Life 11+ Best Beaches In Portugal That You Must Visit Once In Your Life

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Exploring The Allure Of Holiday Getaways In Italy

BY  Barsha Aug 11, 2023

When it comes to planning a holiday getaway, few destinations rival the charm and allure of Italy. With its rich history, breathtaking landscapes, mouthwatering cuisine, and romantic ambiance, Italy has captured the hearts of travelers worldwide. This article delves into why spending your holidays in Italy is an unforgettable experience, particularly when you rely on specialized agencies such as Italia Sweet Italia, that will take you to the most beautiful places and sample all the culinary delights. There are a lot of tourism agencies established in Italy through a shelf company or as a new entity that can offer a wide range of services. Italy has long captured the hearts of globetrotters, offering a perfect blend of history, art, and stunning landscapes. Among its many charming regions, Abruzzo and Puglia emerge as hidden gems, each with its distinct allure. Abruzzo: Where Nature and History Converge Exploring Abruzzo's Majestic Mountains Nestled in the Apennine Mountains, Abruzzo boasts breathtaking natural beauty. From the Gran Sasso peaks to the rugged beauty of the Majella National Park, this region offers a haven for hikers, nature enthusiasts, and adventure seekers. Tracing History through Medieval Villages Abruzzo's history comes to life in its medieval villages. Villages like Santo Stefano di Sessanio and Scanno transport visitors back in time with their cobblestone streets and ancient architecture. Exploring these villages offers a glimpse into the region's rich past. Savoring Abruzzo's Gastronomic Treasures No visit to Abruzzo is complete without indulging in its culinary treasures. Delight your taste buds with dishes like "arrosticini" - succulent skewers of lamb - and "maccheroni alla chitarra," a pasta specialty unique to the region. Puglia: A Coastal Gem Basking in Puglia's Stunning Beaches Puglia, on the other hand, lures travelers with its stunning coastline. Crystal-clear waters and golden sands await at beaches like Baia dei Turchi and Porto Selvaggio. Relaxing by the sea and soaking in the Mediterranean sun is a must-do here. Immersing in the Trulli Mystique Puglia's iconic Trulli houses in Alberobello are a sight to behold. These cone-shaped dwellings are not only charming but also carry historical significance. Exploring the narrow streets and staying in a Trullo provides a unique and immersive experience. Indulging in Puglia's Authentic Cuisine Puglia's cuisine is a celebration of fresh ingredients and traditional recipes. From the famous "orecchiette" pasta to the exquisite olive oil, the flavors of Puglia are deeply rooted in its agricultural heritage. Comparing Abruzzo and Puglia As you consider these two regions for your Italian getaway, let's compare their distinct features: Landscape Diversity: Mountains vs. Coastline Abruzzo captivates with its mountainous terrain, perfect for adventurers and nature lovers. In contrast, Puglia's allure lies in its expansive coastline, inviting travelers to relax by the sea. Architectural Marvels: Medieval Villages vs. Trulli Houses Abruzzo's medieval villages showcase architectural heritage, while Puglia's Trulli houses offer a unique glimpse into the past, making both regions historically intriguing. Culinary Delights: Gastronomic Contrasts Abruzzo's hearty dishes reflect its mountainous landscape, while Puglia's cuisine highlights its coastal bounty. Both promise an unforgettable culinary journey. Choosing Your Ideal Italian Getaway When deciding between Abruzzo and Puglia, consider your interests. Are you drawn to history, mountain vistas, and medieval charm? Abruzzo might be your match. If sandy beaches, turquoise waters, and unique architecture captivate you, Puglia could be your dream destination. Conclusion Abruzzo and Puglia await your exploration in the heart of Italy's enchanting landscapes. Whether you seek the rugged beauty of mountains or the soothing embrace of the Mediterranean coastline, these regions promise a holiday of captivating experiences, rich history, and unforgettable flavors. Read Also: Common Pitfalls Of Destination Wedding In Italy And How To Avoid Them How Much Time To Spend In Italy Best Places To Visit In Italy

READ MORE Best Hotels In Paris

Best Hotels In Paris: Understanding How They Are Supporting The City’s Tourism Today

BY  Sibashree Apr 28, 2025

This time, I was on a 2-day Paris travel and was working on how the best hotels in Paris have been supporting the thriving tourism scene in the city. I did my case study on the hotels near Opera Paris France, to get the entire picture.  I also had the opportunity to meet the leaders of Citadines Apart'hotel Opéra Paris, which The Ascott Limited operates. They shared their insights and observations with me. Paris had a footfall of 11.2 million during the Summer Olympics of 2024. The success story with great numbers continued as Paris consolidated the Olympics’ success for the rest of the year.  This boost in the number of tourists has further facilitated growth in the hospitality sector. The French hospitality sector is expected to grow at a CAGR of 2.34% from 2023 to 2028.  However, these two booming industries are also bearing the wrath of overtourism in the city.  So, there could not be a better time to delve deeper into how the best hotels in Paris have been supporting tourism so far. Also, we need to talk about how they respond to minimize the impact of overtourism with sustainable practices.  Best Hotels In Paris: Working And Growing With The Tourism Industry Of The City The best hotels in Paris are beyond tourist accommodations. With luxury in mind and an upscale shift, these hotels are influencing the spending patterns of tourists.  France was the most-visited country in the world in 2024, with an unbelievable footfall of around 100 million.  Now, a large number of these tourists look for accommodations in luxury hotels. With their hotel expenses and overall luxury spending increasing, the city gains revenue.  This approach aligns with what Nathalie Delattre, the French Minister of Tourism, stated in response to the anticipated tourism boom in France for 2024.  “We need to work to increase the average each visitor spends and get our visitors to stay longer.” The impact of hotels in Paris on tourist spending patterns extends beyond the standalone tourism and hospitality industry. It’s about the overall GDP and economy of the city.  But the “luxury experience” here is not to scare you if you are a tourist. It does not mean that you cannot visit Paris within a budget. It’s true that Paris, as a travel destination, is somewhat expensive, and accommodations are pricier than those in similar setups in other countries. However, the city offers a diverse range of hotel tariffs. A Shared Market Space Creating Discord Between The Hotel And Tourism Sectors? A shared market space!  This has been one of the biggest challenges for the top hotels in Paris, as they collaborate with the tourism industry to boost the city’s economy.  Now, services like AirBnb are offering more flexibility in booking and better pricing options. So, of course, there is the “price sensitivity” factor. Additionally, Airbnb is eager to seize opportunities, as it did during the Summer Olympics in Paris last time.   Airbnb was the official sponsor of the Paris Olympics, and it played a significant role in the 44% surge in short-term rental bookings in 2024 from the summer of 2023.  Also, Airbnb was direct when it approached the visitors of the Paris Olympics to avoid the “touristy side of Paris" and book short-term rentals on the “Paris-y side of Paris.” Moreover, Airbnb, through the “Airbnb500 Travel Grant,” offered discounts to tourists visiting Paris during the 2024 Summer Olympics.  Now, with discounted pricing and Parisians willing to give up their accommodation on rent through Airbnb, many hotels in Paris have suffered.  "The rate discounting that's happened, the occupancy levels, they're definitely being suppressed and compressed by the short-term rental market, without question.”Blake Reiter, Director of Research, Lighthouse Having said that, the best hotels in Paris have been able to keep their presence strong as they cater to the group of tourists seeking a high-end experience.  Additionally, city officials have introduced restrictions on short-term rentals to prevent Airbnb and similar businesses from causing significant harm to the hospitality industry.  Moreover, in November 2024, France approved an “Anti-Airbnb Bill” to control the increase in vacation rentals.  So, the threats of a shared market space have become less for the best hotels in Paris and other parts of France.  Overtourism In Paris: How The Best Hotels In Paris Respond To It? The best hotels in Paris had a slow start in summer 2024. However, with the Summer Olympics inching closer, occupancy rates in these hotels increased despite challenges from Airbnb and other short-term rental services.  During the summer Olympics, the hotel occupancy rate in this area reached 84%. Of course, there was revenue growth with a higher occupancy rate, discounts, and non-refundable rooms for tourists.  Still, the housing industry could not avoid an accommodation crunch, hygiene issues, safety threats, and other impacts of overtourism.  A sustainable collaboration between the best hotels in Paris and tourists is crucial. It will minimize the environmental impact and enhance the overall quality of life in the city.   For example, The Ascott Limited's sustainability program has helped me understand how the best hotels in Paris are doing it right. They are trying to minimize the impact of overtourism on the city’s environment and natural resources. Showing Commitment To Sustainability The Ascott Limited is sincere about taking care of the environment. Also, it has earned the Global Sustainable Tourism Council (GSTC) Committed status.  Moreover, Ascott Limited aims to achieve GSTC-Accredited Body certification for its global portfolio by 2028.  The sustainability program, known as “Ascott CARES,” is based on five fundamental pillars, and those are: Respect Alliance Community Environment  Supply Chain Also, Ms. Beh Siew Kim from Ascott has mentioned that sustainability has always been a key priority for the business. “The Ascott Limited aiming to have all their properties certified by GSTC-accredited Certification Bodies by 2028 where applicable* is a testament to how serious they are committed as an organization to environmental and social responsibility. We applaud Ascott’s leadership and vision in prioritizing sustainability, and I am confident that their efforts will set a benchmark for others in the sector to follow.”Randy Durband, CEO, The Global Sustainable Tourism Council With Ascott Limited as an example, the best hotels in Paris are also redefining the tourism landscape. They are also trying to fight overtourism by building a sustainable future.