Personalizing Outdoor Experiences: The Power of Customization in Elevating Events

BY  Abdul Aziz Aug 24, 2023

Marketing is a staple in the business world. Whether it takes on a digital, traditional, or hybrid form is decided by the nature of the company. Even the people running it are responsible. However, regardless of the choice, marketing is a business fixture that cannot be ignored. For a travel business, in particular, building attraction among potential customers using a mix of visuals. Furthermore, creative text is of the essence. One of the best content forms to utilize these elements is travel videography. Not only does travel videography provide interested clients with a snapshot of the experience that they’ll be getting. However it’s also great at creating brand hype and awareness. Confused about how you can use travel videography to promote your travel business better? Here are four simple ways how:   1) Put A Video On Your Instagram   Social media marketing is a must-do in today’s corporate environment! From following the latest #hashtag trends to creating viral reels to building exciting collaborations, it is a lot! With fellow companies and creators, there’s a lot that social media can do for your travel business. Additionally, the best way to utilize this online tool. They inculcate video in your SMM strategy, taking your content a step ahead! Worried about getting started? PosterMyWall’s Instagram reel video templates are a great guiding path. Not only do they allow you to push out reels with both quality and time efficiency due to the pre-made templates, but they also facilitate extensive editing and customization, helping each brand achieve its own unique look. And the best part? You can take advantage of all this - and more - without having to pay a single dime. Once your reels are made, you can post them on your Instagram feed, reshare them on your story, or even invite other profiles to join as collaborators, automatically expanding your reach. Of course, be sure to pair your video content with SEO-optimized captions and trending #hashtags to maximize your traction.   2) Enlist Paid Travelers   Ever heard of the concept of a paid traveler? These are people who are either content creators or travel videographers who often undertake vacations where they produce content for a brand in exchange for free services such as tickets, accommodation, food, and the like.   In order to promote your travel business, you can enlist the services of these paid travelers, sending them to capture content around areas that you’re operating in or areas towards which you want to generate tourist traffic. Once their content is made, the videos can be posted on their social media accounts such as Instagram, TikTok, and YouTube, as well as be used by your travel company in their own marketing material.   3) Get the Locals Involved   There’s nothing to get you in the mood for a vacation like the place itself speaking to you. And what better way to experience this than by connecting with the local people of the area themselves? It’s simple - hire a local videographer, get a couple of short videos made that highlight why the specific country or area is your ideal vacation destination, and then link it back to how your travel company can make this dream vacation a reality. Since it’ll be local people highlighting the area your content will seem more authentic, drawing in more people to acquire about your services. As for the channels, social media as well as traditional television and paid Google advertisements are the route to go down!   4) Deck Out The Posters   While video content is great, it can sometimes need a helping hand to get across to the right audience. And what better-helping material than a poster? Not only are poster posts apt for generating hype about your business, but they’re also a great mix of visuals and text, making them easily digestible. And if you’re worried about nailing the design, then just head to PosterMyWall and browse their range of travel poster templates. Fully customizable and with dozens to choose from, you’ll soon have your perfect design! With your posters ready, now it’s time to put them up. You can do everything from marketing your travel company’s video content by linking it to your poster to spreading general information about your services. In either case, the more traction you get, the more the audience will be redirected to your travel videos. So, if you’re looking to use travel videography to market your travel business, then these tips are your go-to. Just remember to customize according to your brand and you’ll be good to go! Read Also: Top 10 Business Travel Booking Platforms Of 2023 Tips For Earning Frequent Flyer Points In Business Travelling Want The Best Travel Tips: Go Through Velvet Escape Travel Blog  

BY  Sibashree Mar 22, 2025

Are you aware of Chikmagalur's Coffee? The taste is counted among the richest coffees in the world. You may have tasted the coffee from here. But did you care to visit the most prestigious coffee estate in the country yet?  You’ll be amazed by the hills covered by mist. As you graze past, you will see the lush green plantations.  The contrasts of the green top against the grey rocks will surely amaze you. But the best part is something else. You will come across the rich coffee aroma. It’s always present in the air.  The bottom line is that this characteristic coffee station is a must-visit. There’s a reason why it is called the Distinct Coffee Land of Karnataka.  The Rich Heritage You Can't-Miss The coffee culture started under the British Raj. Now it has flourished beyond leaps. But things were different from the start. The coffee culture was prevalent among the Britishers and a small section of the Indian elites only.  But that has spread now. Subsequently, Chikmagalur's Coffee is now reputed as one of the finest Indian coffee. Meanwhile, the estate has also risen to the helm of fame. When you visit her, you will encounter one of the biggest and finest coffee estates in the country.  Planning a Chikmagalur Tour Plan your Chikmagalur tour today. Begin with a coffee plantation tour. When you come here,, you will meet a plethora of global and domestic tourists who flock here every year. Firstly, you will enjoy the breathtaking scenery around. Next, you will soak yourself in the rich coffee aroma in the surroundings.  From coffee beans to the brewery, you will witness every step with your eyes. At the same time, you will get insights that you make you a coffee pro. So, make your visit to Chikmagalur’s coffee plantations more memorable and insightful! The History of Chikmagalur Coffee Coffee dates back to the 17th century India. Baba Budan, who also goes by the name of  Hazarat Shah Janab Allah Magatabi, paid a Haj visit. He was mesmerized by the strong beverage he had in Yemen. And the stark aroma with a rich taste took a toll on his tastebuds.  Then he decided to take coffee back to his land. That’s how coffee occurred in India.  undertook a pilgrimage to the holy land of Mecca. During his travels, he encountered the rich, aromatic coffee of Yemen and was so impressed by its refreshing qualities that he decided to bring it back to India. The Challenge  Back then, exporting coffee from the Arabian estates was not allowed. But the legend says that he smuggled around 7 beans. He just hid them in his robes.  When he returned in 1670, he paid a visit to the Chikmagalur's Coffee Hills. At first, he didn’t know it would be a coffee plantation paradise. But the rich soil and the soothing weather worked like magic.  Later the surrounding Sufi hills were named Baba Budan Giri, honoring him.  How Did It Spread? Initial coffee’s acceptance was slow. Hence the cultivation was limited too. But coffees started to spread like wildfire when the English came here.  The Europeans were mesmerized. At first, The Dutch made spreading coffee plantations a personal agenda in India. But the real reign of coffee started under the British. Around 1850, coffee plantations became normal in India.  What’s The Status Now? The Chikmagalur's Coffee is now popular across India and abroad too. However there is a sheer economic importance of this beverage as well. At first, the story began with just 7 coffee beans. But it has now grown into a fully fledged industry.  Today, the coffee plantation is a separate tourist attraction. If you ever go by the scenic Chikmagalur's Coffee estate, check out the coffee plantations with awe!  The Art of Coffee-Making Chikmagalur’s coffee plantations are home to two distinct varieties of coffee: Arabica and Robusta. Arabica is known for its delicate flavor and sweet undertones and is in high demand in international markets.  Arabica plants are smaller and thrive at higher altitudes. They require more manual attention and meticulous care. On the other hand, Robusta is more resilient, growing at lower elevations and having a bold, strong taste. Robusta plants are also easier to maintain. While a casual coffee drinker may be unable to distinguish between the two easily, estate owners carefully select their preferred variety based on climate conditions, maintenance needs, and market demand. Both coffee varieties play a crucial role in Chikmagalur’s coffee industry. The journey from coffee cherry to mug is an intricate, labor-intensive process. The steps of coffee-making are as follows: Step 1: Harvesting Skilled coffee pickers handpick only the ripest coffee cherries, ensuring quality and consistency. Step 2: Processing The harvested cherries undergo various processing methods to remove the outer layers and prepare the beans. Step 3: Drying In this stage, the main aim is to dry the coffee. You can use the sun drying method. Most roasteries use it too.  Once there is no moisture in the beans, you can go to the next stage.  Step 4: Roasting Once done, the coffee beans go through the penultimate stage. Each bean goes through careful roasting. But you need to maintain a precise temperature during the process. It helps to infuse the rich gourmet smell and characteristic taste.  This careful process, perfected over generations, is what makes Chikmagalur’s coffee so exceptional. Explore the Coffee Museum For those eager to explore the world of coffee, a visit to the Coffee Museum, also known as the Coffee Yatra Museum in Chikmagalur, is a must. The Coffee Board of India started this museum as a solo initiative. Now this is the main Indian coffee museum that educates visitors about coffee. You can learn about coffee’s journey from scratch here.  Located in Dasarahalli, just a short drive from Chikmagalur’s city center, the museum offers an enriching experience that is ideal for both casual coffee lovers and connoisseurs. Pay A Visit Today! For a truly immersive coffee experience, a stay amid Chikmagalur’s Coffee plantations is ideal. Gateway Chikmagalur provides the perfect luxury stay, offering modern comforts while keeping visitors close to the town’s coffee heritage.  With its proximity to key attractions like the Coffee Museum, it serves as a great base to explore the region’s rich coffee culture, while indulging in a luxurious, nature-infused getaway.

BY  Sibashree Jan 15, 2025

Looking to customize your sailing experience? Explore World Sea Explorers' Custom Charters for tailored adventures. Norway’s breathtaking fjords, rugged coastline, and enchanting islands make it a dream destination for yacht enthusiasts.  Whether you’re a seasoned sailor or a first-time charterer, exploring Norway by yacht is an extraordinary experience that combines adventure, luxury, and a deep connection to nature. Here’s everything you need to know about chartering a yacht in Norway. Why Choose Chartering A Yacht In Norway? Norway offers unparalleled opportunities for exploration. Its coastline stretches over 83,000 kilometers, dotted with picturesque villages, vibrant cities, and awe-inspiring natural wonders.  Furthermore, the majestic fjords and the playful sunlight on the water look straight from a movie scene, and being in a charter Yacht sailing through the water feels like you are on a Viking journey of your own. And Trollfjord is, of course, the crown jewel when it comes to a journey in a yacht in Norway. Despite the challenges (the fjord is narrow, and the navigation has to be very specific), it has become a popular go-to destination since the filming of Downsizing with Matt Damon. The rock formations along the fjord are dramatic, and they look almost gothic. Further, the gurgling waterfalls will be music to your ears, and the mist covering the rocks will create a sense of intrigue.  Here’s what makes Norway a top sailing destination: 1. The Majestic Fjords Cruise through iconic fjords like Geirangerfjord and Nærøyfjord, both UNESCO World Heritage Sites. The sheer cliffs, cascading waterfalls, and serene waters create a scene from a fairytale. 2. The Midnight Sun And Northern Lights Depending on the season, you can either sail under the midnight sun during summer or witness the magical northern lights in winter. 3. Rich Wildlife Spot puffins, sea eagles, whales, and seals as you sail through Norway’s pristine waters. 4. Cultural Immersion Stop at coastal towns like Bergen and Ålesund to experience Norway’s rich maritime history, sample local cuisine, and enjoy vibrant cultural festivals. Types Of Yacht Charters Available In Norway When chartering a yacht in Norway, you can choose between several options based on your preferences and skill level: Bareboat Charters: Ideal for experienced sailors, this option gives you complete control over your journey. Crewed Charters: Perfect for those who prefer a more relaxed experience. With a professional crew, you can enjoy gourmet meals, guided tours, and personalized service. Catamarans: Great for families and groups, catamarans offer spacious accommodations and stable sailing conditions. Luxury Yachts: For a premium experience, luxury yachts provide opulent amenities, including hot tubs, gourmet kitchens, and private cabins. Best Time To Charter A Yacht In Norway Summer (June to August): The most popular season for yacht charters, with mild weather, calm seas, and 24-hour daylight thanks to the midnight sun. Spring and Autumn (May and September): Quieter seasons with fewer crowds and stunning natural colors. Winter (November to February): A unique opportunity to combine yachting with Arctic adventures like chasing the northern lights and exploring snow-covered landscapes. Top Destinations to Explore | Chartering A Yacht In Norway If you want the ultimate Scandinavian adventure, your journey must begin in Norway. In the land of the Vikings, these are the places you can explore while enjoying a ride on a Yacht in Norway.  1. Lofoten Islands Famous for their dramatic peaks, crystal-clear waters, and charming fishing villages. Further, this dramatic Archipelago in Norway has Henningsvær, a quaint village and a bustling hub of fishing activities.  Surfing is a popular outdoor activity here and you will encounter whales and the mighty eagles in action. You can even join a wildlife safari here while playing along the waves.  Moreover, for the most cinematic beach experience, you must Hestegård. Taking a horseback ride here is a lifetime experience.  2. Bergen:  Known as the gateway to the fjords, this vibrant city is a must-visit for its colorful waterfront and rich history. It will take you to Sognefjord, the deepest and longest fjord in Norway. You can also visit Hardangerfjord, where Trolltunga, the most popular mountain plateau, is present. Did you know that as many as seven mountains surround Bergen? So, hiking is a popular outdoor activity here, along with water pursuits and cultural exploration.  3. Tromsø Located above the Arctic Circle, Tromsø is a hub for winter activities and a great base for northern lights viewing. One of the most populous municipalities of Norway, Tromsø always remains dark from the 21st of November to the 21st of January. There is no sunrise during this span. So, the twilight from 9 AM to 2 PM feels like magic.  Moreover, Tromsø can be the gateway to your Arctic adventure. From here, you can plan a visit to the Lyngenfjord region.  4. Svalbard For the ultimate Arctic adventure, head to Svalbard, where you can sail among glaciers and spot polar bears in the wild.  Tips For A Successful Charter Yacht In Norway Plan Ahead: Norway’s yacht charters are in high demand, especially during summer. Book your yacht well in advance. Pack Wisely: Bring layers, waterproof clothing, and sturdy footwear to stay comfortable in varying weather conditions. Know the Rules: Familiarize yourself with Norway’s maritime laws and environmental guidelines to ensure a safe and eco-friendly journey. Work with Local Experts: Collaborate with reputable yacht charter companies and guides to customize your itinerary and navigate Norway’s unique sailing routes. Why Choose a Sustainable Charter? Norway’s commitment to sustainability makes it an ideal destination for eco-conscious travelers. Many yacht charter companies offer green options, including hybrid yachts, eco-friendly practices, and partnerships with local conservation projects.  By choosing a sustainable charter yacht in Norway, you’re helping to preserve the country’s pristine environment for future generations. Ready To Charter A Yacht In Norway? Chartering a yacht in Norway is more than just a vacation; it’s an opportunity to immerse yourself in one of the world’s most beautiful and unspoiled landscapes.  Whether you’re seeking adventure, relaxation, or a mix of both, Norway promises an unforgettable experience you’ll cherish forever. So, pack your bags, gather your crew, and get ready to explore the Land of the Midnight Sun from the deck of your private yacht. Adventure awaits! Also read Top 10 Most Popular Paraguay Food That You Must Try. Top 13+ Famous Wonders Of India That You Must Visit. Top Tips For Motorbike Rental In Phuket – A Guide To Exploring The Island On Two Wheels.