How To Leverage Data Analytics To Make Better Travel Decisions
BY Arnab Jun 22, 2023
Data analytics is for more than high-end tech companies. Anyone can take care of data analytics as long as they know what to look for. This tool can even be used for travel decisions. For business travelers, this is very important. Taking advantage of data analytics will save you a lot of money and time that could be used on business. Here are some ways you can start using this skill for your next trip. 1. Booking Take advantage of search engines and algorithms. Search for alternative or creative routes. Use multiple search services to find what you are looking for. If you only look at one website, you’ll only have their offers. Make sure to change up your searches or search at different times. Most websites will use cookies to track your search. Turn this off for a safer and cheaper searching experience. However, some websites won’t let you use their service without cookies. You’ll notice that the price will go up if you look back a few minutes later. That’s because they have tracked your data. Use multiple computers and WiFi networks to work around this. Try doing your searches on a public computer or in a coffee shop. When you get home, make the booking after searching only once. 2. Event Management Traveling is an event. Or maybe you are hosting a corporate event. You’ll need to organize the travel information of a lot of different people. Here is some information on event management to help you out. You’ll want to think about things like timing, consumption data, and convenience. For example, don’t just calculate the time of a flight. Make sure to calculate how long it takes for someone to get from door to door. Add in a bit of cushion room but be as precise as possible. Ask your employees or guests to note this data for you. That way the data is unique to your company or event. What might be true for your event will not necessarily be the same for other events. Every year, you’ll have more data than the year before. After running the event for a few years, you’ll know it like the back of your hand. You’ll know exactly how much food to order, how much time to plan, and who to invite. That’s all thanks to data. 3. Scheduling Timing is everything when it comes to travel. Traveling as efficiently as possible isn’t easy. It can be tempting to take a longer flight or have multiple connections to save money. However, this could end up costing you more money. Those are lost hours of productivity. These hours are also expensive. The longer you are traveling, the more you’ll need to buy. You’ll start to get hungry and want something to eat. So, a shorter route might be more expensive. But if you calculate it, it could end up being cheaper for you. Double-check the scheduling and calculations before booking anything. 4. Networking Use data to find out some ways to network on your trip. For instance, look at data and lists about what people are reading. Books are great conversation starters. They are also a good way to inform yourself of the latest trends. Maybe even read a book about data to understand how it works. You can also use data about employee preferences. It’s important to know that younger workers are more interested in certain things than older employees. This is essential for recruiting new workers. The more you know, the more impressive you’ll seem to customers and potential employers. 5. Flexibility Data can have errors. And at the end of the day, data is just a bunch of numbers. It won’t apply to everyone in every situation. People change, and so does data. Be prepared that what you have planned and calculated might not be the best. Flexibility is the key to travel. Be ready to change routes at any moment. Or be ready to switch your presentation for a different one. Failing to change can be the downfall of a great business. Conclusion Data has its limits, but it is a very useful tool when it comes to corporate travel. Take advantage of it today. Read Also: Top 11 Budget Tokyo Hostels In Japan How To Use Videos To Drive Conversions In Travel Business Why Adding Subtitles To Your Travel Videos Is Important And Necessary