U.S. And Japan Allocate 2024 To Tourism Promotion Year

Nov 30, 2023

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Tourism Minister Tetsuo Saito and U.S. Ambassador to Japan Rahm Emanuel signed a memorandum on Wednesday designating 2024 as a year to promoting tourism between the two countries.

During this year the two parties will work together to boost tourism exchange using joint efforts from the public and private sectors in a bid to heighten the recovery of the demand for travel since the COVID-19 pandemic.

Citing that 464 cities share sister relationships between the two countries, Saito called for taking advantage of the tourism year to resume and boost the exchanges at the local levels.

After the two countries agreed to the plan to apply on Japanese tourists, which will help expedite immigration procedures in the U.S. held at the residence in Tokyo of the ambassador, it was also attended by Japanese Digital Transformation Minister Taro Kono and Justice Minister Ryuji Koizumi.

Under the supervision of the Tourism Year initiative, both the countries will hold travel campaigns for the general public and it will host events for travel agencies from the two countries.

The number of visitors from the U.S. to Japan has been steadily going up with the help of the fall of the value of the yen against the dollar. The monthly number amounted to some 210,000 in October, with an increase of 40% from the same month in 2019, prior to the pandemic. Meanwhile, the number of Japanese visitors to the United States in October came up at about 140,000, less than half of the pre-pandemic numbers.

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Sarmind is a Writer and an aspiring Editor who has experience in various short and long-form niches. Her academic pursuits intensely mold her industry background in content creation. She holds a Master's degree in Literature, and when not writing for professional purposes, she can be found re-reading old classics of Jane Austen and the Brontë sisters. She is super fond of cats and enjoys hours of doom-scrolling through memes on social media while cuddled up with a cup of desi chai. She likes to think she is an intellectual badass (colloquial: nerdy bore), and now all she needs is a sewing kit to complete the look!

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