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BY  Mashum Oct 29, 2025

I was going through a recent report by Ernst & Young (EY). It was about how generative AI is changing the tourism industry.  The report features data from the recent WiT Singapore conference. It said that around 60% of travelers from the Asia Pacific use AI tools to research and book travel destinations.  Furthermore, many airlines, hotel chains, and travel booking platforms are using AI for better data management, analysis, and revenue management. Moreover, the use of AI is offering a customized experience with UX (user experience) highlights, such as voice-based interfaces and personalized itineraries.  Thanks to these efficient virtual assistants, AI is also improving member engagement in corporate travel by making booking easier and personalizing itineraries. There is a reason why names such as Kayak, United Airlines, and Concur Travel are using AI for travel booking, information updates, and more.  Hi, in today’s blog, we will talk about the role of AI in member engagement in corporate travel.   Why Is AI In Member Engagement Crucial For Corporate Travel?  From creating a personalized visual identity with an efficient profile picture-making tool, such as PFP maker, to offering real-time support and updates, AI is boosting member engagement in corporate travel.  1. Real-Time Travel Updates Chatbots and virtual assistants are changing the way we used to follow up on our travel bookings and itineraries. They offer real-time support and updates.  Furthermore, a travel booking platform with AI uses predictive analytics to enhance your booking choices. Also, the automated expense reporting eliminates all paperwork. In addition, an AI-powered fraud detection mechanism helps to identify unauthorized expenses. Thus, it ensures compliance with corporate travel policies.  2. Data Analysis To Avoid Delays And Disruptions   The machine learning algorithms of a travel booking or management system can identify cost-saving opportunities by analyzing large amounts of data.  Furthermore, machine learning boosts member engagement by identifying preferred travel modes and patterns. Also, machine learning keeps you informed about anticipated delays, suggesting alternative routes and the best flight and hotel options in this scenario.  Thus, AI accomplishes two tasks at once. It boosts the operational efficiency of the travel organizer and improves the experience of the traveler.  3. Personalized Travel Recommendations  We all have our travel preferences. AI analyzes the data and our travel search patterns to create personalized travel recommendations. AI also takes cues from the previous booking and specific corporate travel policies of a company.  Thus, AI helps save time on the process of finding and booking hotels, airlines, or trains. Moreover, AI improves employee satisfaction with cost-effectiveness. So, the employer and the employee are both in a win-win situation.  4. The Use Of AI Makes Travel More Sustainable  Did you know that AI can analyze carbon footprints? By analyzing carbon footprint, AI offers recommendations for environmentally friendly travel choices. Thus, it supports corporates to achieve their specific CSR goals.  Also, companies can use these AI insights to optimize their travel budget and reduce environmental impact to make their travel experience more efficient.  5. Policy Enforcement  Every business has a policy or a set of guidelines regarding corporate travel. AI can assess those policies, and it considers the same policies when completing travel booking and management.  In other words, an AI-integrated system ensures that the booking agrees with the specific corporate travel policies. This is effective for compliance and cost-effectiveness.  However, this compliance is not just limited to the policies of a specific company. An AI system knows the changing policies, travel advisories, latest occurrences, and announcements of a place.  Also, there can be wildlife conservation norms or sustainable tourism guidelines. Breaking any of these can lead to severe legal implications.  When you are choosing a particular place, AI will share all these updates so that your travel experience is hassle-free.  What Are The Drawbacks Of Using AI In Member Engagement For Corporate Travel?  I have already mentioned that data assessment and analytics are important aspects of the use of AI in corporate travel management. However, what if the data is incorrect? In reality, there have been instances where incorrect data has put the traveler and the travel company in a difficult position.  In this context, I must share the example of the Air Canada case in 2022. Jake Moffatt, a passenger, was assured by the chatbot that if he booked a full-fare flight for his grandmother’s funeral, he would be eligible to get a bereavement fare once the trip was over.  However, the claim was wrong, and Air Canada refused to pay the bereavement fare. So, Jake Moffatt took the legal route.  Despite Air Canada trying to defend its position and establish the chatbot as a separate legal entity, the British Columbia Civil Resolution Tribunal held Air Canada accountable for the false dissemination of information.  So, Moffatt got a compensation of $812.02 from Air Canada. The BBC has also quoted the written response of the tribunal member, Christopher Rivers.  “It should be obvious to Air Canada that it is responsible for all the information on its website. It makes no difference whether the information comes from a static page or a chatbot.”  This incident highlights how any information mistake or “customer hallucination” caused by AI tools will make the concerned company accountable.  Good Data Hygiene And Avoiding Silos: The Future Of Using AI In Corporate Travel Management  A corporate travel booking or management company needs to be particular about good data hygiene. That is why you have to ensure that duplicates are eliminated, formats are standardized, and formatting is accurate.  When the data is well-structured and clean, a travel management company can offer the best and most accurate travel policies, cost forecasts, and a better travel experience.  Data silos are another challenge in using AI in corporate settings. This happens when data is kept in disconnected, separate stores. When data is fragmented, AI cannot offer a comprehensive view of anything.  So, the spending estimates and travel patterns will eventually go wrong. So, the use or incorporation of data needs to be integrated for a comprehensive result of the search or query of a traveler.

BY  Mashum Jun 24, 2023

Are you making plans to travel someplace? Are you wondering is spirit airlines safe when you are booking flights? Read this article to learn more by evaluating reviews of spirit airlines. Spirit Airlines, Inc. has its headquarters situated in Florida. In recent times, the company has been in discussion with JetBlue Airlines in relevance to acquisition. The company's expansion in the last few years has led to it covering more than 30 countries worldwide. In the recent past, Spirit Airlines has faced penalties from the U.S. Federal Aviation Administration (FAA) for violating federal regulations based on placards, seat markings, and cabins. Due to the different issues identified in the airlines and their functionality, the brand is experiencing a loss. Is Spirit Airlines Safe? - Answered Here Spirit Airlines is one of the most used airlines in the United States due to its low budget. The airline has been in operation for 20 years now, and it is one of the most convenient and affordable options for people trying to travel within a set budget. The flights provide a comfortable experience for all the passengers who book their flights with Spirit Airlines. The low-cost carrier ensures that all passengers are safe, and they try to provide excellent services. Due to the low cost, it is often asked how safe is spirit airlines. In recent reviews of Spirit Airlines, there have been some questions regarding the safety of the airline's services. People are asking is spirit airlines safe? The operations have been expanded over the years leading to certain customer satisfaction issues. What Are Spirit Airlines? Spirit Airlines, inc. was founded in 1983 under Charter One Airlines, and operations commenced in 1990. The airline's fleet size is 197 and covers 83 destinations in total. Spirit Airlines is an ultra-low-cost airline and is a United States-based airline. The airline operates flights between Latin America, the Caribbean, and the United States. By 2020, Spirit Airlines had been identified as Northern America's eighth-largest passenger airline. Spirit Airlines is also the only largest low-cost carrier in North America; initially, it was quite in demand. However, with the passing years, there have been some serious concerns about the safety of the passengers. Ownership The company is owned by Delaware Corporation, which has been traded publicly on the New York Stock Exchange. Previously the organization's headquarters was in Eastpointe; however, in 1999, it moved to Miranman, Florida. In 2019 the company announced that it was planning to move its headquarters to Dania Beach, Florida; however, there has yet to be a confirmation. Business Model The business model of spirit airlines can be described as fee-based, where low ticket prices are used to reel customers in. However, the low price is only for the ticket you buy. People ask why is spirit airlines so cheap? It is not. The ticket is priced less while the additional charges come from services such as snacks, water, carry-on bags, checked baggage, and seat selection. Through the non-ticket revenue, the low-cost carrier acquires half of its total revenue per passenger. In a financial report for 2022, it was observed that Spirit Airlines have way more surprise fees that they do not disclose before you book a ticket. Headquarters Their headquarters are quite cheap, and neither do they invest in maintenance, leading to serious money saving. Apart from the surprise fees, the organization has integrated some strategies to say money, such as using a single family of aircraft. Streamline training leads to a decrease in chain costs. A streamlined fleet will mean more effective service because the all-Airbus fleet is new hence, more efficient fuel use. The gates are used more than other airlines, leading to more flights in a day. Services The airline company has Free Spirit, a frequent-flyer program designed for flyers who frequent Spirit Airlines. The frequent flyers also have a three-tier program providing services for collecting qualifying points for frequent flyers. These points can be utilized while booking flights in a calendar year. The airline uses an all-Airbus fleet with economy classes and big front seats. The airlines provide services in the form of customization, giving customers freedom. In a single day, the airline operates around 500 flights, covering over 60 places in and around the Caribbean, U.S., and Latin America. Further services include Free Spirit points, a Spirit Savers Club, and a Free Spirit MasterCard. Reviews On Spirit Airlines According to the ratings on ConsumerAffairs, Spirit Airlines has been rated 1.1 out of 5 based on 114 reviews. 97% of the total reviews have been 1, which shows the significant dissatisfaction of airline customers. Are spirit airlines safe is a valid concern for passengers. Even after being a low-cost carrier, people are dissatisfied with the services and the financial requirements. Customers have cited refund issues, extra charging for handbags and checked baggage, complaints against staff for rude behavior, etc. Another review on FlightDeck gives a 3.5 out of 5 for Spirit Airlines based on expensive additional baggage fees, additional charges for all aspects of travel, and poor customer service. So to answer is spirit airlines safe? The verdict is still pending. How To Know If An Airline Is Safe? Passengers' first concern when selecting an airline is always safety. Even though it can be challenging to gauge an airline's level of safety, there are numerous resources available that provide useful details about the company's track record and dependability. Examining its safety record is one method to obtain credible proof. You can evaluate the number of significant incidents that have happened as well as how the airline handled them by looking at actual statistics and data. Additionally, observe the carrier's safety procedures and policies to determine whether they adhere to international aviation standards. For the benefit of its member airlines, the International Air Transport Association (IATA) established certain safety guidelines for air travel. To make sure it complies, you can do a little research. That may serve as a gauge for how much an airline values safety. In addition, you are required to heed any safety briefings and adhere to the airline's safety instructions. Have faith in the crew and flight attendants. They are skilled at what they do. Leave your possessions behind in an emergency; the safety of you and others should always come first. It takes research and analysis to determine whether an airline is safe. When deciding which airlines to trust with your travel arrangements, you can feel more confident if you take the time to compare and assess. How Does Spirit Airlines Compare To Others? American airline Spirit was established in 1980 with a focus on low-cost travel. With its main office located in Miramar, Florida, the airline offers affordable flights to various US destinations. It serves international flights to Europe and the Caribbean in addition to domestic flights. Spirit's business model is built around the no-frills approach, meaning that extras are not included in the goal of providing an inexpensive travel service. Reduced amenities such as meals, in-flight entertainment, and checked baggage add up to a significantly cheaper total. As a result, Spirit Airlines offers significant savings if you're ready to give up some luxuries. Prepare yourself by packing light, bringing food, and purchasing tickets in advance to avoid extra fees. But if you'd rather have a more comfortable experience, you can also opt to pay for extras like snacks or more legroom. Controversy There have been issues in the form of massive cancellations. 2018 on May 7th, the airlines canceled 300 flights in a day. It led to 30000 stranded passengers only because there was a shortage of pilots. Further, on May 8th, 180 flights were canceled, one of the highest numbers of canceled flights by a carrier. The refund amount crossed $60 million, which is a significant impact on their profitability. Safety Issues There have been some serious issues concerning safety. Not just because it is a low-budget carrier but also because there have been experiences informing that the staff and the pilots' low wages impact their behavior and performance. Has spirit airlines ever crashed? Yes it has. The carrier has had brutal accidents over the past years, confirming the passengers' fear. One of the notable incidents was the Flight 587 crash in 2001. 260 people aboard were killed, while 5 people on the ground were dead shortly after the flight took off from JFK Airport, New York. Other crashes by the same airlines have been fatal, leading to the death of 275 people. Based on the reviews, people who have had the experience of traveling by Spirit Airlines do not consider the experience of flying via Spirit Safe. Conclusion Read this article if you plan on booking Spirit Airlines for travel and what issues you might face in the process. Before you ask is spirit airlines safe, you should know the cons to decide whether to proceed with the bookings? Please let us know if you have used Spirit Airlines in the comments below about your traveling experience. Read Also: Everything About Breeze Airways: Breeze Airways Reviews, Features, And More! 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BY  Sibashree Sep 30, 2024

India is leading the dark tourism scenario, with an expected CAGR of 5.1% (2024-2034). Dark tourism in India thrives as it is the land of history and heritage. Also, travel a few miles, and you'll come across folklore or common myths about paranormal activities.  Dark tourism in India takes you to places associated with human tragedy or anything that sparks curiosity. Endless warfare and the rule of various dynasties have drenched its soil in blood for centuries. Further, superstitions and oppressive customs in various parts of the country have caused human casualties that can give you a chill down your spine.  However, dark tourism in India, or anywhere in the world, is not just about people’s fascination with the macabre or their inclination to explore the grey zone. Many dark tourism sites like the Cellular Jail in the Andaman and Nicobar Islands or Jallianwala Bagh tell the tales of a collective past.  So, these are often popular destinations for educational tourism or excursions. With endless stories and mysteries spread in every corner, India will spoil you with the choices of dark tourism spots. Here is a list of places you just can’t miss! Dark Tourism In India: These Are The Places You Need To Visit  For me, dark tourism in India is like communicating with the past. These places and their remnants convey a message that can trigger moral emotions such as empathy, gratitude, disgust, or sadness. These moral emotions can also change our perspective on ourselves, different communities, and society.  Moreover, curiosity drives people’s love for the occult. Some categories of dark tourism, such as ghost tourism, thana tourism, and disaster tourism, especially draw many into the shadows. We absolutely agree with Karan Anand, the Head of Relationships at Cox & Kings. So, where does dark tourism in India take us? Here is a curated list! 1. Port Blair Cellular Jail | Kala Pani | The Prison Of Death Location: Andaman and Nicobar Islands  One of the most prominent witnesses of British atrocities in the country, the Port Blair Cellular Jail tops almost all the lists of dark tourism in India.  The British government built a concrete hell in 1906: a prison that was almost impossible to escape.  Vinayak Damodar Savarkar, an Indian freedom fighter, was the only person to escape the Port Blair Cellular Jail.  The British Raj sent convicts to this jail for the severest punishments. At one point, the jail housed as many as 80000 prisoners, and among them, at least a few hundred were freedom fighters. The freedom fighters received the “Kalapani ki Saza,” a life of isolation.  Constructed in the shape of a starfish, the Port Blair Cellular Jail is a witness to inhuman tortures and genocides. Along with the atrocities of the British Raj, it has also seen the genocides carried out by the Japanese.  When at the Cellular Jail, don’t forget to attend the “Light & Sound” show in the evening. It is like time travel and gives you goosebumps.  2. Jallianwala Bagh Location: Amritsar City, Punjab The 13th of April 1919 saw one of the worst examples of British acts of barbarity in India. Innocent people had gathered at Jallianwala Bagh in Amritsar City to peacefully protest against British rule. Jallianwala Bagh was blocked from all sides, and Brigadier-General Dyer ordered his men to open fire on these innocent and unarmed people. The 1650 rounds of firing continued for 10-15 minutes, taking the lives of more than 500 people.  Today, when you visit Jallianwala Bagh, you can see many bullet holes struck in the structures there. In 1951, a memorial was built here to honor the Indian revolutionaries. In 2019, the Yaad-e-Jallian Museum was inaugurated. The museum depicts the most authentic account of the massacre.  A century later, in 2019, an official acknowledgment of “regret” came from British Prime Minister Theresa May on the Jallianwala Bagh massacre. This substantiates how grave and gruesome the act of mass killing was.  3. Roopkund Lake  Location: Uttarakhand Located at a 5000-meter altitude, Roopkund Lake is one of the most popular trekking destinations in Uttarakhand, India.  However, you can see hundreds of human skeletons near the lake, named  the “Lake of Skull.”  Researchers have found that around 200 pilgrims died of heavy snowfall there in the 9th century. So, there are so many skeletons around the lake. Roopkund Lake is also known as the “Mystery Lake,” and stories say the pilgrims were turned to stone or that the Goddess grew angry.  However, Veena Mushrif-Tripathy, a member of the 2004 investigation and a professor of archaeology at Deccan College in Pune, mentioned that the theory of the pilgrims was reasonable, as there were no traces of weapons.  4. Shaniwar Wada Location: Pune, Maharashtra Shaniwar Wada, built in 1732 by Bajirao I, is a historically significant fort known for its architectural excellence. This fort was once the seat of the Maratha Peshwas. The fort became a tourist attraction after Sanjay Leela Bhansali's 2015 magnum opus, Bajirao Mastani. However, Shaniwar Wada is a favorite dark-tourism destination in India because of a popular ghost story and folklore associated with it. Narayanrao, the son of Bajirao I, was killed by his uncle Raghunathrao in 1773 in this fort. Since then, people have experienced paranormal activities in the fort. Many have claimed to have encountered the dead prince.  5. Kuldhara  Location: Jaisalmer, Rajasthan How about visiting a village abandoned by its people around 200 years ago? Kuldhara, Jaisalmer's cursed village, was home to the Paliwal Brahmins. They left the village because of water scarcity and the high taxes imposed by the Diwan. Another story is about Salim Singh, the local prime minister, who wanted to marry the village head's daughter. The villagers refused his demands and left overnight. They also cursed the place, saying that no one could settle there.  Some even associate the overnight evacuation with paranormal activity. Whatever the reason, many people have tried but failed to spend a night in this village. Today, abandoned houses, temples, and other architecture speak of excellence, craftsmanship, and intrigue. It is also a favorite destination for movie-makers and photographers today. Films like “Agent Vinod” are shot here. Moreover, the village is now a “Protected Monument of the State Archaelogy Department.”  6. Dumas Beach Location: Surat, Gujarat Dumas Beach is one of Gujarat's most haunted places. With its black sand and paranormal activities, this beach transforms into a hellish spot as the Moon shows up.  The beach was earlier a cremation ground. The black color of the sand comes from the ashes of those corpses. Although we couldn't see the moving orbs or any prominent paranormal activity, I still felt eerie at the beach. Also, I can’t explain, but there is something very depressing about this beach. It feels like you can hear the whispers of the lost here, and someone will suddenly appear in the shadows.  Reports say many tourists have gone missing from Dumas Beach. Also, one day, local people discovered the corpse of a man at the beach. His tongue was sticking out. To date, no explanation has been found behind these tragic incidents.  7. Bhangarh Fort In the Aravallis, the Bhangarh Fort has the remains of a deserted marketplace, Havelis, and temples. The fort's architectural excellence is beyond question, and it speaks of a prosperous past.  However, Bhangarh Fort is India's most haunted place. It has stories and myths enough to scare you to bits.  Bhangarh Fort Story: 1 The Archaeological Survey of India has banned entry to, or staying in, Bhangarh Fort after sunset. According to locals, no one who enters the fort at night has come out alive. The fort becomes a site of paranormal activities in the darkness.  Bhangarh Fort Story: 2 Guru Balu Nath used to meditate here. When Raja Madho Singh visited him and asked him to build a fort there, he agreed on one condition. He asked the king to promise that the fort's shadow would not touch him. Despite the king’s promise, it did not happen. Furious, the hermit cursed the castle and the village.  Bhangarh Fort Story: 3 No house in the area has a roof. People believe the hermit's curse destroyed the roofs of those houses. All attempts to rebuild the roofs went in vain. Many of those roofs also collapsed, causing human casualties.  Bhangarh Fort Story: 4 (Accidents And Deaths) Three people once decided to stay in Bhangarh Fort at night. They had a powerful torch, but one group member fell into a well. The two others rescued him and took him to the nearby hospital. However, they met with a fatal accident on the way to the hospital and lost their lives.  Do you want to explore more sites that are suitable for dark tourism in India? Visit the Taj Palace Hotel in Mumbai, the Union Carbide Factory in Bhopal, Sites of the Indus Valley Civilization, the Savoy Hotel in Mussoorie, and Gandhi Smriti in Delhi.  Listen to hushed murmurs and the stories these places have to share as you journey into the past!  Also read Top 10 Most Popular Paraguay Food That You Must Try. Top 13 Famous Wonders Of India That You Must Visit! [Updated 2024]